Senior Business Development Manager II, LoyaltyPlay About Mistplay and LoyaltyPlay Mistplay is the category creator and leader in the 'play-and-earn' mobile loyalty space, built to reward gamers for playing. LoyaltyPlay is our B2B monetization platform, a powerful Gaming Reward Hub designed for mobile app Publishers. We partner with app owners (e.G., utility, commerce, or entertainment apps) to help them unlock a current, consistent revenue stream and boost user engagement. By integrating LoyaltyPlay, publishers can offer their users rewards (in-app currency) for installing and playing mobile games from our vast advertiser network. This creates a deep engagement loop and a powerful monetization channel for the publisher. This is a high-impact role selling a differentiated, performance-based monetization solution to a global mobile app audience. What you’ll do at Mistplay As the Senior Business Development Manager I, you will lead the charge in expanding LoyaltyPlay's reach through complex, custom integrations.
- Strategic Deal Sourcing & Execution: Initiate and cultivate relationships with C-level and VP-level executives to explore custom integration opportunities.




- Deal Negotiation: Lead all phases of the strategic sales cycle, including due diligence, building comprehensive business cases (ROI analysis), negotiating terms, and securing final contractual agreements.
- Pipeline Management : Own the full pipeline of strategic opportunities, ensuring accurate forecasting and reporting on progress and expected impact via Salesforce.
- Cross-Functional Collaboration: Serve as the bridge between strategic partners and internal Product and Engineering teams to translate partner requirements into actionable product features.
- Internal Advocacy: Champion new initiatives internally, securing buy-in from Legal, Finance, and Operations teams to ensure successful launch and post-deal monetization.
- Commercial Structuring: Design creative and scalable commercial structures, such as revenue share models and exclusivity terms, that align long-term incentives for both Mistplay and the partner.
- Hand-off & Scale: Ensure a smooth transition of new partnerships to

📌 Senior Business Development Manager Ii, Loyaltyplay (Toronto)
🏢 ODAIA
📍 Toronto