Build AI-driven customer journeys at Clio as a Senior Customer Marketing Manager in Burnaby, Calgary, or Toronto. This is a 12-month fixed-term contract.
You will craft customer marketing strategies that increase product adoption and engagement for Clio’s cloud-based legal software. The role suits an experienced B2B SaaS marketer skilled in lifecycle marketing, automation, behavioral data, and cross-functional collaboration. You will own strategy, execution, and measurement across the customer journey.
Key Responsibilities: Architect AI-driven journeys from onboarding through expansion
Define triggers, next-best actions, and cross-functional ownership
Run webinars, social content, and community posts
Translate product releases into adoption campaigns
Measure engagement, adoption, and program performance
Requirements: 5+ years in B2B SaaS customer marketing
Experience with AI-powered automation or predictive scoring
Expertise using Salesforce, HubSpot, Pendo, Deeto, or similar
Solid analytical, communication, and problem-solving skills
Proven collaboration with sales and customer success
Bring lifecycle marketing, AI automation, and data-driven strategy to Clio’s customer engagement programs across Canada.