Lead 360-degree marketing strategy for Radio-Canada’s Audio-Regions division in a hybrid Montreal role requiring advanced French communication skills.

Reporting to the Chief Marketing Strategy Officer, this manager develops annual plans aligned with company priorities. The role combines digital marketing, advertising campaigns, data analysis, and team leadership to guide decisions and improve marketing actions. You will establish user journeys with colleagues, prioritize impactful initiatives, and support management across sectors.

Key Responsibilities: Develop annual 360-degree marketing strategy plans

Identify growth opportunities and create action plans

Oversee initiatives, projects, and advertising campaigns

Manage resources, budgets, and return on investment

Analyze market data and campaign performance

Requirements: University degree in marketing, communications, or related discipline

Six to eight years of relevant experience

At least five years managing teams

Advanced French reading, speaking, and writing skills

Experience developing digital strategies and large-scale campaigns

Bring strategic marketing, analytical judgment, and positive leadership to Radio-Canada’s French Services team in Montreal.

📌 360 Marketing Strategy Manager French Services (Montreal)
🏢 CBC / Radio-Canada
📍 Montreal