Paid search campaign coordination at Starcom combines SEM, data analysis, and optimization within a global communications planning agency in Canada.
As a Search Coordinator, you will support planning, execution, optimization, and reporting for paid search campaigns. You will work with the Search team across major platforms, managing keywords, budgets, targeting, and performance data. The position develops digital marketing, paid media, and performance analytics expertise.
Key Responsibilities: Monitor and optimize paid search campaigns against performance goals
Assist campaign setup, trafficking, and quality assurance
Manage keywords, ad copy, extensions, and audience targeting
Analyze performance and identify optimization opportunities
Develop reports and communicate actionable insights
Requirements: Solid interest in digital marketing and search engine marketing
Analytical mindset focused on data and performance metrics
Strong organization and attention to detail
Proficiency in Excel and PowerPoint
Experience with Google Ads or similar platforms is an asset
Build paid search expertise through campaign optimization, reporting, budget support, and performance analysis at Starcom.