The Revenue team drives affirm's top-line growth through strategic partnerships, growth initiatives, and go-to-market execution. We acquire, retain, and expand merchant relationships across eCommerce, in‑store, telesales, and the affirm app. The team leads onboarding, relationship management, and performance optimization to help partners succeed.

We deliver value-added solutions, drive adoption, and support long‑term business growth by connecting merchants and consumers through affirm's products. We partner with Product, Product Marketing, Legal, Rev Ops, and Pricing to design rollout groups, coordinate implementation, and equip the field — CSMs, AEs, and TAMs — with the processes they need to create world‑class go‑to‑market.

You're handed the objective and you decide how to execute: building the target lists, assigning appropriate account actions, segmenting customers by contractual and pricing eligibility, and tracking adoption. Own go‑to‑market operations for field teams executing on strategic initiatives — segmenting potential customers and managing the legal and pricing operations. Turn inputs from cross‑functional stakeholders like Product, Legal, Risk, and Pricing into an executable process.

Manage affirm’s first‑in‑class AI contract dashboard for field teams to understand legal and pricing eligibility for product initiatives. Build and maintain the tools and playbooks the field needs for strategic initiatives, including contract renewal planning, pricing standardization, and new product GTM. Fluently navigate different perspectives on the same launch — the exec "why it matters," the customer value proposition, and the field‑facing analysis.

Sit close to the field, and turn what you hear into recommendations for cross‑functional teams. Analyze performance data to find where a launch is stalling,



and flag risks early. 6+ years of experience in business operations, revenue or sales operations, ideally in FinTech, SaaS, or another high‑growth setting. ~ A track record of owning a go‑to‑market motion or customer‑facing initiative end to end, rollout through adoption, within a defined scope. ~ You've been handed vague "go make this work" instructions, then built a solution that resonated with stakeholders and customers. ~ Experience working cross‑functionally with Product, PMM, Client Success, Sales, Analytics, Legal, or Pricing. ~ Comfort translating product and pricing strategy into practical, field‑ready execution. ~ Solid analytical instincts: you use adoption and performance data to decide what to do next, not just to report what happened. ~ Clear, action‑oriented writing and speaking. ~ Experience using SQL to query, manipulate, and analyze data to support business insights and decision‑making. ~ Pay Grade - K Equity Grade - 4 Employees new to affirm typically come in at the start of the pay range. Base pay is part of a total compensation package that may include monthly stipends for health, wellness and tech spending, and benefits (including 100% subsidized medical coverage, dental and vision for you and your dependents).

In addition, the employees may be eligible for equity rewards offered by affirm holdings, inc (parent company). Remote‑first with flexibility built in Affirm is proud to be a remote‑first company. Some positions may occasionally require in‑person work at an affirm office, and a few are office‑based due to the nature of the work.

Health coverage at no cost: Flexible time off and generous holiday calendars help you rest when you need to. We’re committed to providing an inclusive interview process, including accommodations for candidates with disabilities. If you need support, we’re happy to help.

📌 GTM Strategy & Operations Lead (Legal & Field Ops) (Edmonton)
🏢 Affirm
📍 Edmonton