Right now we've got four product pillars that need coordination, Product Managers (Revenue Engineers) who need unblocking, and frankly, we need someone who can run with this independently.

If you're looking for a well-defined VP Product role with explicit swimlanes and quarterly OKRs already mapped out, this isn't it. But if you've done product leadership at a vertical SaaS company or services-to-software hybrid where you had to figure out a complex domain on the fly, we should talk.

What's Actually Going On Here EviSmart has four product pillars. Each one is run by a Product Manager (Revenue Engineer) who owns both a thesis and P&L.; We don't need someone to write specs and hand them off - we need someone who can orchestrate chaos, unblock teams, and generally make product decisions happen without everything flowing through leadership.

You'll report to the CEO and work closely with our Revenue Engineers, CTO/GM, and AI squads.

What You’ll Actually Do Keep the Pillars Coordinated

EviSmartComm (case communication - this one’s urgent, competitive pressure)

Jump in when squad shit walls – could be technical, design, cross-functional, whatever

Help scope their 30/60/90 gates

Review gate deliverables before they come to leadership

Spot dependencies across squads and actually resolve them

Run Product Operations

Own the roadmap (what ships when, what we’re trading off)

Work with CTO/GMon engineering priorities

Coordinate AI squads across different locations

Stay Close to Customers

Get on customer calls – see the "losing customers to admin chaos" problem yourself

Turn customer pain into something we can build

Keep an eye on what competitors are doing

What We Need Requirements

10+ years in product,



at least 5 leading product teams at B2B SaaS or tech‑enabled services companies

You’ve actually shipped products in messy, unclear situations (not just managed roadmaps for someone else defined)

You’ve worked with distributed engineering teams, ideally in APAC time zones

You can switch gears between strategic roadmap planning and tactical "let’s debug this UX flow right now"

You get AI/ML products — you don’t need to code, but you understand how the build/measure cycle works

Bonus Points

You've done the hybrid services + SaaS thing before

You’ve been through startup-to-scale

How This Works Day‑to‑Day You’ll embed with the squads. Learn by doing, not by reading documentation. Make the small calls quickly. Escalate when it matters. Build trust by shipping stuff, not by making presentations.

Why Join We’re profitable and growing. Self‑funded, so no VC pressure or artificial timelines. This is a real business with real customers paying real money.

The mission is clear: dental labs lose customers because of administrative chaos, not because their work is bad. We’re fixing that.

We need a product function leader – this is your chance to build it the right way.

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📌 Director, Product (Vancouver)
🏢 EviSmart
📍 Vancouver