Strategic Account Manager Aftermarket Sales Vice President, Sales Step into a high-impact leadership role where innovation, integrity, and people come first. Join an empowered high-performance team where our greatest asset is our people and ability to move quick. A trusted industry leader, we deliver innovative, high-performance solutions across automotive, heavy‑duty, and industrial sectors. Our commitment to excellence, customer satisfaction, and a strong performance‑driven culture has made Wakefield a top‑tier workplace and partner of choice nationwide. As a key direct report to the Vice President Sales, the Strategic Account Manager Aftermarket will be responsible for the planning and implementing of all sales activities for Wakefield products directed through the Aftermarket channel. The responsibility extends to achieving strategy execution, volume, share, and profit targets, maximizing sales coverage efficiency, developing senior level business relationships with head offices, franchise groups and customers, and achieving targeted distribution levels on strategic initiative. Work with direct/indirect report sales team to develop and execute annual and quarterly sales plans by brand, category, customer, and market to include the delivery of specific volume, share, and profit objectives. Maintain and increase customer penetration through high level, meaningful contact with key customers within the channel. This includes frequent personal interface with key customers, formal business reviews with customer senior management, as well as directing the activities of subordinates. Develop and manage all budgets for the channel to control costs while maximizing sales and profits.



This includes monitoring and continually evaluating the channel’s overall effective use of all programs spending to ensure maximum return on investment. Routinely evaluate customer sales/marketing interactions and coverage including promotional support necessary and competitive activity affecting Wakefield’s performance. Partner with Supply Chain managers to identify the best method for distribution and replenishment of product to meet key customer requirements for both modular and promotional shipments. Build and maintain WCI distribution strategy for the entire Aftermarket customer base to ensure WCI maximizes sales while minimizing customer conflict. Coordinate efforts with the Marketing Department to identify and act upon strategic opportunities within assigned areas of responsibility, including development of specific programs and promotions. Coordinate with the Finance Department the development, completion, and timing of all reporting requirements such as expenses, activity, sales statistics, forecasting, and ad hoc that are required to properly manage the business. Communicate on a frequent basis with the VP Sales and keep them informed regarding all issues and activities affecting the business. Maintain close internal contacts with all line and staff functions within Sales, Marketing, Finance, Customer Care, and Supply Chain with emphasis on Business Development and efficient internal processes and decision making.



Special projects and participation as required. Successful leadership abilities that foster open communication and create an engaged and committed sales team. Superior communication skills with a proven ability to communicate goals and execute strategies based on corporate objectives. Proven business acumen to identify growth opportunities, development, and implementation relating to the market, customer, and competition. Strong budgeting, forecasting, and financial management skills. Action oriented individual needing little direction or supervision. Strong interpersonal skills to direct the sales team and the key customer network. An individual with strong personal integrity who will inspire trust within the organization. Customer focused and dedicated to exceeding the expectations of internal and external clients. Ability to fully utilize Salesforce CRM Drive accountability with direct reports to ensure all admin, pricing, Salesforce, forecasting, executive reviews are completed on time in full University degree in Business Administration with a specialization in Sales, Marketing, or a related field is preferred Minimum 7-10 years in sales or marketing management. Experience selling consumer and commercial automotive lubricants (or related industry) in retail channels. Proven ability in sales/marketing management including creative and fact‑based selling, merchandising, administration, and experience selling to direct and indirect buying headquarter accounts. Experience in selling consumer packaged goods an asset. Senior level P&L; management preferred Excellent Microsoft Suite experience. Bilingualism is an asset. Full Time office environment Approximately 40% National/International

📌 Strategic Account Manager (Mississauga)
🏢 Wakefield Canada
📍 Mississauga