Position SummaryAt Samsung Electronics Canada, we take pride in the creativity and diversity of our talented people
- they are at the forefront of everything we do. Our Perks:
• Fantastic employee discount on all Samsung products
• Competitive Salary and Performance based incentive plan for all levels
• Employer paid Medical and Dental coverage from day one
• Group RRSP plan that helps you save for the future
• Free on-site gym to get your sweat on
• Subsidized Cafeteria; including free Starbucks coffee/latte machine
• Tuition Reimbursement to keep you learning/Access of Samsung U for 24/7 online learning
• Employee Referral program
- we want excellent talent like you
• Virtual Pet Care-to ensure the well-being and health of your beloved furry companions
• The DTC (S.com & SES) Category Manager, reporting to the Sr. Manager Category Management MX DtC, is responsible for assisting in regard to the inter-business communications, product strategy, structure, pricing, launch plan, promotion planning, execution and postmortem and ROI analysis on non-HHP categories. The incumbent is to share and align DTC’s (S.com and SES) directions, strategies, goals, and objectives to online product manager in MC divisions. The incumbent is responsible for overseeing MX non-HHP categories of DTC business and closely working with online product managers on developing and executing sales & marketing strategies such as product launch, product portfolio, promotions and digital marketing. The incumbent is responsible for marketplace expansion and management such as eBay, Shopify, Amazon (or equivalent), Direct business (Dropship) for assigned product categories. In addition, the incumbent is responsible for managing day-to-day product launch and the promotions calendar, Digital Marketing calendar,



legal T & C for all divisions working with the rest of the DTC team and sales divisions to ensure flawless execution.
Sales Strategy & PlanningAccountable for the KPIs, forecasting, management planning & P & L of assigned categories for DtC/MarketplaceDevelop & support short-team and long-term strategies of ecosystem and promotion plans to maximize DtC and MarketplaceResponsible for managing marketplace product portfolio and merchandising
- Create, manage, and optimize listingsCoordinate marketing for all online marketplaces, including promotional opportunities, pricing optimization and content creationManage all content publishing to ensure quality and accuracyEnsure all communications are compliant from an IP, legal & product perspectivePerform QA on all online product and offer launchesSECA Product lifecycle management in DTC: Manage 300+ current product sales, 100+ new product launches from all divisions every year (tablet, wearables, PC, APS, etc), EOL plan, and pricing on B2C and Direct customer(Dropship) and MarketplaceCollaborate with performance marketing, strategy & planning, operations, customer experience, finance,



legal and division sales teams to build tactical product and promotion plansLiaise with division PMs to determine competitive pricing and promotional activities of a product categoryAnalyze and manage P&L; impact of promotions and apply to future planning for a profitable long-term growthUnderstand sales and product marketing strategies of each product group and develop unique ecosystem and relevant DTC sales strategies for different group of products considering their different nature of business and industryWork with each division’s PM team and leaders to have overall strategy and objective alignedData management and reporting on daily, weekly and monthly sales insightsDevelop weekly sales forecast by working with different account managers and SCMsCreate Ad-hoc and regular reports to senior leadership on key plans and results (Product launch, key promotions, major holidays, Promotion ROI, etc.)Monitor and analyze sales trend, traffic, conversion, SWOT, ROI, areas of improvement, etc. and report on a regular basisMarket Research
- Total Addressable Market, Market Share, Trends, Competitors Analysis, and moreSales initiativesGenerate creative and unique promotion & offers tactics for B2C and Marketplace DTC business based on market research and competitive analyticsWorking with SECA’s direct account managers to generate dropship opportunities and conversionGather all information and requirements regarding all sales initiatives (ie. then provide timely communications to the operations & SCM teamsConstantly assess current system and operation limitations and look for areas of sales growth in those areasConstantly monitor site readiness and promotion executions to minimize potential customer escalations and negative sales impactDefine DTC sales target for each division in Marketplace and Direct customer(Dropship) and share with sales division’s PM team and leaders to look for additional opportunitiesObtain alignments & internal approvals on key activities & processes with all related divisions (sales divisions, finance, service, etc.)

📌 Manager, E-commerce Category Management (Canada)
🏢 Samsung Electronics America
📍 Canada