Product Marketing Manager (Canada)

Product Marketing Manager (Canada)

24 Oct
|
Amgen
|
Canada

24 Oct

Amgen

Canada

Join Amgen’s Mission of Serving Patients At Amgen, if you feel like you’re part of something bigger, it’s because you are. Our shared mission—to serve patients living with serious illnesses—drives all that we do.

Since 1980, we’ve helped pioneer the world of biotech in our fight against the world’s toughest diseases. With our focus on four therapeutic areas –Oncology, Inflammation, General Medicine, and Rare Disease– we reach millions of patients each year. Amgen is advancing a broad and deep pipeline of medicines to treat cancer, heart disease, inflammatory conditions, rare diseases, and obesity and obesity-related conditions. As a member of the Amgen team, you’ll help make a lasting impact on the lives of patients as we research, manufacture, and deliver creative medicines to help people live longer, fuller happier lives.

Our award-winning culture is collaborative, innovative, and science based. If you have a passion for challenges and the opportunities that lay within them, you’ll thrive as part of the Amgen team. Join us and transform the lives of patients while transforming your career.

Role:

Product Marketing Manager – Inflammation (Contract)

Location:

Mississauga Flexible Commuter

Reports to:

Executive Medical Director

Contract Duration:

12-18 months

What you will do

In this vital role, you will lead the development and execution of customer-centric brand strategies across Amgen Canada’s Inflammation portfolio.

Working closely with the Business Unit Director and cross-functional partners, you will drive the commercial performance of assigned brands across their lifecycle by translating market, customer, patient, competitive and business insights into actionable strategies and execution.



You will lead through influence, partner closely with the field organization, and ensure strong alignment across functions to deliver brand objectives and optimize the customer and patient experience.

Key Responsibilities

Lead the development and execution of integrated brand strategies, annual brand plans and tactical initiatives across assigned Inflammation products, including lifecycle management and launch readiness activities.

Lead cross-functional Brand Teams and partner across Sales, Medical Affairs, Market Access, Patient Services, Regulatory, Finance/BAI, Supply, Compliance and other functions to align priorities and deliver brand objectives.

Maintain a deep understanding of the Inflammation marketplace and translate customer, patient, field, market research, competitive, scientific, access and performance insights into strategic priorities and business decisions.

Partner closely with Sales leadership and field teams to translate brand strategy into effective field execution, including customer engagement priorities, resources, training and sales meeting/workshop initiatives and content

Lead the development and execution of customer-centric marketing initiatives, including promotional resources, congress activities, digital and omnichannel engagement, while translating scientific evidence into relevant and compliant commercial communications.





Partner with Market Access and Patient Services to incorporate reimbursement dynamics, patient access barriers, payer considerations and the patient journey into brand strategy and support the optimization of patient support initiatives.

Lead financial and business planning for assigned brands, including sales and demand forecasting, LE/LRP and scenario planning, budget management, supply considerations, business cases and ongoing performance analysis.

Develop and track meaningful KPIs, proactively identifying performance trends, opportunities, risks and execution gaps and recommending actions to optimize brand performance.

Develop strategic stakeholder engagement plans and build appropriate relationships with KOLs, key accounts, agencies, vendors and other external partners to generate insights and support brand objectives.

Collaborate with Global and regional teams, representing Canadian market needs and adapting global strategies, initiatives and assets to the local environment where appropriate.

Leverage digital capabilities, analytics and AI to enhance insight generation, customer experience, marketing effectiveness and operational efficiency.

Ensure all strategies, tactics, materials and external engagements are executed in accordance with Amgen policies and applicable regulatory, legal, compliance and industry requirements.

What we expect of you

We are all different, yet we all use our unique contributions to serve patients. The professional we seek is a strategic, results-oriented marketer with strong commercial judgment and the ability to lead through influence, translate insights into action and deliver results in a complex, fast-paced envir

📌 Product Marketing Manager (Canada)
🏢 Amgen
📍 Canada

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