Drive B2B demand generation for Seequent from Vancouver, combining multi-channel campaigns with analytical program optimization. This office-based position requires at least three days weekly onsite.

Reporting to the Senior Marketing Manager, Civil, you will develop segment-focused strategies supporting pipeline growth, solution positioning, customer engagement, and sales enablement. The work spans global markets and combines strategic planning with hands-on execution. Success requires campaign expertise, marketing technology knowledge, and solid cross-functional partnership.

Key Responsibilities: Design go-to-market plans with segment marketing and product experts

Deliver campaigns across awareness, adoption, and the customer journey

Assess performance and recommend revenue-focused campaign optimizations

Coordinate stakeholders,



workflows, and campaign management activities

Lead market research generating industry insights and thought leadership

Requirements: Five-plus years of B2B software or services demand generation

Bachelor's degree in business, marketing, or related discipline

Experience executing multi-channel B2B technology campaigns

Advanced experience with Marketo, Salesforce, ABM, ad tech, and video platforms

Digital marketing expertise across PPC, SEO, content, and organic social

Apply B2B campaign, marketing technology, and analytical optimization expertise to support Seequent's global growth from Vancouver.

📌 B Demand Generation Marketing Specialist (Vancouver)
🏢 Bentley Systems
📍 Vancouver