Midtown Honda is seeking individuals interested in the role of Pre-Owned Automotive Sales Consultant .
The Pre-Owned Sales Consultant, under the direction of the Sales Manager, will primarily be responsible to sell/lease vehicles at dealership gross profit, volume, and customer satisfaction standards.

About the Pit Crew:
Established in 1972, Midtown Honda holds the historic distinction of being the oldest Honda dealership in Canada. Operating out of a prime, high-traffic Toronto location directly off Highway 401, this flagship dealership is a massive, high-volume powerhouse. The operation is built on a foundation of long-term community loyalty, structured efficiency, and a fast-paced but highly organized day-to-day culture. Notably, Midtown Honda boasts a remarkably busy service department with one of the highest repair order counts in the Central Zone, making it an absolute hub for technical excellence and steady productivity.For an applicant, Midtown Honda offers an unmatched blend of historic stability and exceptional volume. The sheer scale of the operation guarantees a constant, highly reliable workflow that keeps the sales floor moving and the service bays consistently packed. The dealership is deeply committed to providing a structured environment that respects work-life balance while offering clear paths for rapid growth opportunities. Joining Midtown Honda means stepping into a premier, leading-edge facility where individual efficiency is highly rewarded and backed by over five decades of industry-leading success.

Job Qualifications

2+ years of PRE-OWNED automotive sales experience

valid OMVIC license in good standing

Ability to bring positive energy to the showroom floor and connect naturally with customers

Strong interpersonal skills, ability to communicate and manage well

Demonstrated ability to cultivate relationships

High level of integrity and dependability with a strong sense of urgency and results

Proficiency in Microsoft Office/Excel and computer applications

Job Requirements

Ensures proper follow up of all potential buyers utilizing the CRM as well as Upgrade System





Makes an average of 40 outgoing calls per day to potential customers as well as follow ups with customers to ensure customer satisfaction

Participates in daily sales workshops, "one to one" meeting with Sales Manager every week as well as a weekly combined sales meeting

Ensures constant touch with customers who are allocated to the salesperson arising from appointments from internet and phone leads, customers in good position to purchase in the Upgrade System, customers who are in their database but not in the Upgrade System and inactive service database allocated to them by management

Ensures CSI at above Zone, Region, National average

Ensures 100% turnover of customers in the showroom the Sales Manager prior to their leaving the showroom

Follows up intensively on unsold customers to get them back in the showroom and sell them a vehicle

Alerts sales management if feels dealership is at risk from fraudulent customers

Maintains an appointment closing ratio of 50% for walk-in customers as well as those who came on appointments to purchase a vehicle

Additional Responsibilities

Wears proper professional attire as per Company Dress Code Policy

Achieves monthly and annual goals and objectives for sales and gross

Participates in all manufacturers as well as dealership-initiated training

Other duties as assigned

Why choose Rafih?

We combine six-figure earning potential with a supportive, inclusive team culture where your hard work is genuinely celebrated

Competitive compensation and bonus plans

Competitive Employee Benefits program

Comprehensive training to set you up for success in your role





A leadership team which strongly believe in providing personal and professional growth opportunities, mentorship, ongoing training, and continuous support

Advancement opportunities

A company culture focused on inclusivity, diversity, employee wellness, and community engagement

Employee engagement and recognition events

For more than four decades Rafih Auto Group has been a leading automotive group in both Canada and the USA. Representing 23 brands throughout 19 locations. Our number one priority is to provide our valued customers with industry-leading services and world-class experiences.At Rafih Auto Group we believe that our people are our biggest asset and our greatest strength. We understand the industry and the world is changing every day, and that is why we are always proactive and prepared to meet challenges with determination, collaboration, innovation, and enthusiasm. We are seeking passionate, dynamic, and driven individuals who share in our strong commitment to excellence and success to join our incredible and industry leading Canadian team.

Rafih Auto Group is an equal opportunity employer. We have accommodation processes and policies in place and will provide accommodation for applicants and employees with disabilities. If you require a specific accommodation because of a disability or documented medical need, please contact the Human Resources department so that arrangements may be made throughout the selection process and prior to the beginning of employment.

We appreciate your interest in joining our incredible team at Rafih Auto Group, however only applicants that are contacted for an interview will be considered at this time.

Pay
$40,000.00-$150,000.00 per year

Benefits

Company events

Dental care

Extended health care

Life insurance

On-site parking

Paid time off

Store discount

Education

DCS / DEC (preferred)

Experience

pre-owned vehicle sales: 2 years (required)

Licence/Certification

Class G Licence (preferred)

OMVIC (required)

Location

North York, ON M6A 2V1 (preferred)

Work Location
In person

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📌 Pre-Owned Sales Consultant – Midtown Honda (Ontario)
🏢 Rafih Auto Group
📍 Ontario