Lead PPC and SEO strategy remotely for Blacksmith Agency, combining Google Ads expertise, analytical depth, and client-facing communication across North America and South Africa.

As Content Marketing Manager, you will guide paid search, paid social, SEO, and conversion optimization for multifamily, B2B, and technical clients. This senior role combines strategic planning with operational oversight, measurable performance ownership, reporting, QA, and continual improvement. You will shape recommendations, coordinate specialists, and communicate outcomes.

Key Responsibilities: Lead PPC and SEO strategy across multiple client industries

Build 90-day, six-month, and annual growth roadmaps

Audit campaigns, keywords, bids, landing pages, and CRO opportunities

Oversee technical SEO, link building,



programmatic pages, and AI content

Present monthly and quarterly performance summaries to clients

Requirements: Four to seven years in PPC, SEO, or full-funnel strategy

Experience running paid and organic channels simultaneously

Expertise with Google Ads, GA4, and Google Search Console

Ability to articulate strategic recommendations to clients

Solid analytical skills diagnosing performance issues quickly

Own multi-channel performance, client strategy, and execution quality through PPC, SEO, analytics, and conversion optimization.

📌 Senior PPC SEO Strategy Manager (Quebec)
🏢 Blacksmith Agency
📍 Quebec