Lead PPC and SEO strategy remotely for Blacksmith Agency, combining Google Ads expertise with analytical, client-facing leadership. Own measurable campaign outcomes.

As a senior Content Strategist, you will guide paid and organic marketing across multifamily, B2B, and technical clients. The role combines strategic recommendations, execution oversight, performance reporting, and conversion optimization. You will shape roadmaps, direct specialists, and improve campaign quality.

Key Responsibilities: Lead strategy for PPC and SEO clients across industries

Build 90-day, six-month, and annual growth roadmaps

Audit campaigns, keywords, bids, landing pages, and CRO opportunities

Oversee technical, on-page, link-building, and programmatic SEO





Present monthly and quarterly performance summaries to clients

Requirements: Four to seven years in PPC, SEO, or full-funnel strategy

Experience running paid and organic channels simultaneously

Expertise with Google Ads, GA4, and Google Search Console

Ability to articulate strategic recommendations to clients

Sharp analytical skills for diagnosing performance issues quickly

Bring PPC, SEO, analytics, and conversion optimization leadership to Blacksmith Agency’s distributed client marketing programs.

📌 Senior PPC SEO Strategist (Edmonton)
🏢 Blacksmith Agency
📍 Edmonton