Lead Myo’s growth engine through paid media and lifecycle strategy as its senior marketing leader, shaping acquisition across Canada and the US.This hands-on Marketing Director sets strategic direction while executing alongside a lean team. You will own Meta and Google Ads, retention programs, launch strategy, and brand development. The work combines performance diagnosis, investment judgment, creative direction, and team capability building across a growing marketing function.Key Responsibilities:
Own paid media strategy, testing, creative briefs, and channel structureDirect welcome, retention, follow-up, and win-back lifecycle programsLead marketing launches for every recent clinic openingSet content direction across social, video,



and searchDiagnose performance and reallocate ineffective spendRequirements:
Experience shaping marketing functions through different business stagesMeaningful Meta and Google Ads budget management experienceHands-on leadership within a lean marketing teamFluency building AI workflows for marketing executionStrong judgment across paid media, lifecycle, launches, and brandBring paid acquisition, retention, creative judgment, and hands-on leadership to Myo’s expanding marketing function.
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📌 Senior Growth Marketing Director Winnipeg
🏢 Myo
📍 Winnipeg