Lead strategic marketing campaigns for Emily Carr University in Vancouver, using campaign planning, analytics, and budget management to advance institutional priorities.

As Strategic Marketing Advisor, you will plan, coordinate, and implement integrated initiatives for student recruitment, public engagement, advancement, and brand awareness. Reporting to the Manager, Marketing, you will align campaigns with ECU’s mission, vision, and strategic priorities. The work includes collaboration with internal partners, agencies, vendors, and university leadership.

Key Responsibilities

Develop and implement integrated institutional marketing campaigns

Manage strategic brand awareness campaign budgets

Analyze campaign performance, ROI, and cost metrics

Provide messaging, branding,



and strategic marketing recommendations

Coordinate internal teams and external marketing partners

Requirements

Bachelor’s degree in marketing, communications, business, or related field

Five or more years of progressive strategic marketing experience

Expertise in digital marketing, CRM, SEO, and SEM

Knowledge of audience segmentation and performance analytics

Solid communication, collaboration, project management, and problem-solving skills

Bring strategic planning, campaign execution, analytics, and financial judgment to ECU’s institutional marketing initiatives.

📌 Strategic Marketing Campaign Advisor (Winnipeg)
🏢 BCtechjobs
📍 Winnipeg