Be part of building a national brand. Headquartered in Toronto, the Canadian Olympic Committee (COC) is a national, private, not-for-profit organization committed to high-performance sports excellence. We are the largest private supporter of high-performance sport in Canada and we are responsible for all aspects of Canada’s involvement in the Olympic Movement, including the participation in the Olympic and Pan American Games.

The COC is seeking a dynamic individual to join its Integrated Brand Marketing Team. The Manager, Brand & Integrated Marketing role requires a uniquely skilled individual who will be responsible for developing, planning, executing, monitoring, and measuring key Canadian Olympic Team brand activities and integrated marketing projects. Reporting to the Senior Manager, Brand Marketing & Creative Services, the role is a key member of the team which has responsibility for marketing integration, brand development, positioning, activation, and governance. This individual should have a strong marketing background, with a preference to those familiar with the sport marketing industry or brand management. The role requires the ability to collaborate with key internal colleagues and COC marketing partners, manage external agency partners, and oversee multiple projects.

LOCATION
This position will be located in one of the COC’s offices (Montreal, QC, at 500 René-Lévesque Boulevard West; or in Toronto, ON at 250 Yonge St. Suite 3000). We offer a hybrid work model that allows for up to two days of remote work each week.

CORE RESPONSIBILITIES AND PRIORITIES
Brand Strategy and Activation
Brand Strategy & Planning

Partner with the Senior Manager to evolve and implement Team Canada’s brand strategy and framework including brand vision, mission, positioning, purpose, etc. and help educate broader org on implementation

Evaluate brand activation opportunities based on strategic fit, always ensuring each project contributes to the greater brand purpose

Support the organization’s understanding of audiences and develop and refine target consumer as informed by the strategic framework

Brand Activation

Day to day lead for brand campaigns and activities, including briefing agencies, evaluation of creative strategy and ideation, managing production and post-production, and overseeing budgets and timelines

Serve as the primary point of contact for agency relationships

Collaborate with Content Team on bringing the Team Canada brand to life across social and digital platforms





Lead media planning for all brand marketing activities with an understanding of different media options and their potential impact

Brand Advocacy & Leadership

Act as a brand leader and advocate with all key internal/external stakeholders

Work closely with the Creative Team to manage the development and maintenance of brand use guidelines for all key internal/external stakeholders

Monitor industry trends and recognition opportunities for the brand including award submissions

Research & Insights

Support the creation and maintenance of an integrated market research hub for all COC marketing activities, including brand equity tracking

Act as the primary liaison with research and insights partners, analyzing and reporting on key brand marketing activities and their respective business impacts

Integrated Marketing Project Management

Serve as the primary project management lead on integrated marketing initiatives, streamlining workflows, coordinating stakeholders, and ensuring all Team Canada work reflects a cohesive brand perspective

Establish and maintain project management processes, standards, tools, documentation, and reporting to improve collaboration, clarity, and visibility across the department

Creative Services Operations

Manage the organization’s creative services workflow, including project intake, prioritization, resource coordination, progress tracking, and supporting the Creative Team in their executions of internal briefs

Ensure quality and consistency of all creative assets being produced for partners, owned channels, and internal functions

Oversee contractor and vendor relationships including creative freelancers, agencies, videographers, photographers and production suppliers

Other duties, as assigned

QUALIFICATIONS AND CRITICAL SKILLS
Education and Experience

Post-secondary degree or equivalent experience in Marketing, Advertising, Sport Management, Business or a related field

5 to 7 years of related experience in brand, marketing and/or ad agencies

Skills and Abilities

Proven knowledge and understanding of brand strategy, communications, and guidelines

Experience working with creatives and agency partners,



with the understanding of how to set these teams up for success and how to filter feedback

Excellent project management skills with proven ability to prioritize and manage multiple tasks simultaneously with diverse requirements and varying deadlines

Capable of maintaining a balance between vision and attention to detail

Robust verbal, written and interpersonal communications skills. Bilingualism (French, English) considered a strong asset

Enthusiastic self-starter with the ability to work effectively within a team environment

Hard working, determined and tenacious

Demonstrated leadership abilities with a drive for excellence

Ability to establish and maintain excellent working relationships with various internal and external colleagues/stakeholders

Demonstrates and embodies the COC values of Accountability, Excellence, Fun, Respect and Bravery

COMPENSATION
The expected salary range for this role is $79,100 – $108,790 per year. The base pay within this range is based on a number of factors, including relevant experience, skills, qualifications, internal pay equity, and market benchmarks.

As a purpose-led organization, we take a holistic approach to Total Rewards. Our offering is designed to enable employee wellbeing, recognize and reward performance, and support our long-term success. In addition to base pay, eligible employees have access to a wide range of benefits and perks including:

Comprehensive health benefits and wellness spending account;

Generous paid time off;

Learning and development programs provided by world class institutions; and

Certain programs and benefits are subject to eligibility requirements and may be modified in accordance with organizational policies.

This posting is for an existing vacancy.

The COC is committed to ensuring our recruitment and selection processes and work environment are inclusive and barrier‑free. At the COC, we celebrate and welcome the diversity of all employees and believe that having a team of individuals with different backgrounds, views, experience, and capability working together makes us stronger and better as an organization.

Accommodation is also available upon request for individuals taking part in all stages of our recruitment and selection processes. Please advise the recruiter to ensure your accessibility needs due to a disability are accommodated. Information received relating to accommodation will be addressed confidentially.

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📌 Manager, Brand and Integrated Marketing (12-month contract) (Quebec City)
🏢 Canadian Olympic Committee
📍 Quebec City