Growth Marketing Manager, Acquisition (Canada)

Growth Marketing Manager, Acquisition (Canada)

24 Oct
|
Saje Natural Wellness
|
Canada

24 Oct

Saje Natural Wellness

Canada

At Saje Natural Wellness, we're nature's original farmacy, blending the superpower of plants so you can remedy real life, naturally. As we continue to build our team, we're seeking talented people to join us: in our stores, support offices, and distribution centres. We are a purpose-driven, people-first organization where collaboration, innovation and entrepreneurial mindsets thrive. We look for individuals who have drive and warmth, agility and passion, and keep customer experience at the centre of everything they do. At Saje, you’ll connect with a dynamic community and make a positive impact. The Growth Marketing Manager is responsible for driving measurable customer and revenue growth through Saje’s paid media and performance marketing ecosystem. Reporting into the Growth function, this role leads the planning, execution, optimization, and reporting of paid acquisition channels including Paid Search, Paid Social, Affiliate, Display, and emerging performance channels. The Growth Marketing Manager partners closely with Brand, Creative, eCommerce, CRM, Analytics, Finance, and external agency partners to ensure paid media activity is clear, coordinated, commercially focused, and optimized for performance. This role owns the day-to-day management of paid media planning, campaign setup, budget pacing, testing roadmaps, reporting rhythms, agency coordination, and performance optimization. The Growth Marketing Manager ensures that growth priorities are translated into actionable channel plans, investment decisions are supported by clear data, and performance learnings are used to improve future marketing effectiveness. Success in this role requires strong paid media expertise, analytical judgment, commercial curiosity, disciplined execution,



and the ability to translate performance insights into clear recommendations, tests, and actions. Growth Strategy & Channel Management Manage the strategy, performance, and day-to-day operations of paid media channels including Paid Search, PMAX, Paid Social, Affiliate, Display, and emerging performance channels. Partner with Brand, Creative, eCommerce, CRM, Analytics, Finance, and agency partners to align paid media activity to commercial priorities, customer journeys, and campaign moments. Monitor competitive activity, privacy changes, platform updates, and emerging channel opportunities to keep Saje’s performance marketing approach current and effective. Performance Optimization & Testing Monitor daily, weekly, and monthly channel performance, identifying risks, opportunities, and optimization actions across revenue, ROAS, CAC, CPC, conversion, and customer quality. Develop and manage a disciplined testing roadmap across creative, audience, offer, channel, landing page, and bidding variables. Translate test results and performance shifts into practical recommendations that improve investment efficiency and future campaign effectiveness. Balance brand integrity with performance needs by ensuring paid media creative, messaging, and targeting support both customer relevance and measurable outcomes. Oversee paid media campaign setup, creative briefing, agency handoffs, asset delivery, launch readiness, in-market optimization,



and post-campaign follow-through. Manage relationships with paid media agencies, vendors, and platform partners, ensuring clear briefs, accountability, performance visibility, and timely execution. Create visibility into campaign status, upcoming milestones, open decisions, performance risks, and required actions. Support marketing technology, tracking, tagging, feed, automation, and data integrity needs in partnership with eCommerce, analytics, and web development partners. Reporting, Budget Management & Insights Build clear weekly and monthly reporting that explains performance drivers, investment efficiency, learnings, risks, and recommended next steps. Support annual and monthly paid media budget planning, monitor spend pacing, partner with Finance on reconciliation, and ensure investment is aligned to business priorities. Maintain visibility into core KPIs including revenue, ROAS, CAC, CPC, conversion rate, LTV signals, current customer acquisition, and channel efficiency. Contribute to improved reporting tools, workflows, and planning routines that strengthen performance visibility and decision-making. Paid media performance against revenue, ROAS, CAC, CPC, conversion, and customer growth goals. Quality, discipline, and impact of the testing roadmap across creative, audience, offer, landing page, and channel variables. Timely execution of paid media campaigns, briefs, asset handoffs, reporting, budget pacing, and in-market optimization. Clarity and usefulness of weekly and monthly reporting, performance insights, and recommended actions. Strong cross-functional and agency confidence in the organization, accountability, and commercial focus of growth marketing work. Continuous improvement of growth

📌 Growth Marketing Manager, Acquisition (Canada)
🏢 Saje Natural Wellness
📍 Canada

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