Turn customer data into growth as a CRM Customer Growth Manager in Vancouver, focusing on HubSpot, automation, and lifecycle marketing. Scenic Group Canada seeks a strategic, commercially minded CRM leader for Scenic Luxury Cruises & Tours and Emerald Cruises. You will grow prospect databases, improve lead conversion, and connect customer experiences across lifecycle stages. The role combines strategy with hands-on execution while partnering with Marketing, Sales, Commercial, Digital, Analytics, and Global CRM teams.

Key Responsibilities

Lead CRM and customer lifecycle strategy development Drive qualified database growth through multichannel lead generation Map journeys from acquisition through repeat purchase Design automated nurture programs for key audiences Build reporting,



dashboards, testing, and optimization programs

Requirements:

Seven or more years in CRM or related disciplines Experience with HubSpot, Salesforce Marketing Cloud, Marketo, Braze, or similar Proven lifecycle strategy and measurable business results Experience in segmentation, personalization, nurturing, and lead scoring Robust analytics, communication, presentation, and stakeholder management skills Lead HubSpot-enabled CRM growth through customer data, automation, personalization, measurement, and lifecycle strategy in Vancouver.

📌 CRM Customer Growth Manager HubSpot (Canada)
🏢 Scenic Luxury Cruises & Tours
📍 Canada