Senior performance marketer (Winnipeg)

Senior performance marketer (Winnipeg)

24 Oct
|
EverAI
|
Winnipeg

24 Oct

EverAI

Winnipeg

$20m revenue) $20m revenue)
Maruša Fasano (CFO/Legal)
25+ years in Finance, Strategy, M&A;
Ex-CFO/M& (exited to Blackstone)
Ex-President of the SA (exited)
Co-founder/ One (exited)
Your Role This is a hands‑on role for someone who can execute quick, iterate with creative and funnel inputs, and scale what works. You’ll inherit high-performing campaigns and work directly with our CMO to double down on growth.
You’ll then also have the opportunity to test and scale new channels (Tik Tok, Meta, Snapchat, Native, ASA) depending on performance and market constraints.
Your Responsibilities Campaign Ownership and Scaling Take the lead on one or two paid acquisition channels (e.g., Meta, Tik Tok, Google, etc.), with potential to expand scope based on performance
Contribute to building scalable acquisition funnels, from execution to iteration, with aggressive growth targets in mind
Run high‑velocity testing loops (creatives, audiences, placements) to improve CAC and LTV
Performance Analysis and Strategy Monitor performance daily using tools like Voluum, GA4, and internal dashboards
Drive decision‑making through deep analysis of CPA, ROAS, retention, and cohort behavior
Build and maintain internal reporting frameworks that guide strategic shifts and tactical moves
Creative & Funnel Optimization Own the creative briefing process: define hooks, formats, and angles based on performance patterns
Collaborate closely with the content and product teams to launch and iterate on high‑converting landing pages
Implement systems to reduce creative fatigue and increase speed of testing
Partnership Management & Media Strategy Build strong relationships with traffic sources and negotiate premium placements and custom deals
Explore new acquisition opportunities (networks, formats, tools)



and build internal evaluation criteria
Stay ahead of ecosystem changes (platform rules, algorithm shifts) and adapt strategy accordingly
Automation & Scaling Systems Identify opportunities to streamline acquisition processes through automation and internal tools
Create SOPs, playbooks, and experiment pipelines for scaling campaigns efficiently
Challenges You’ll Tackle Scale existing campaigns to 3x+ budget while maintaining CAC/ROAS goals
Contribute to growing the user base from 30 M to 100 M users in the next 12 months
Execute 0-to-1 testing in new channels
Improve conversion through landing page testing and funnel iteration
Own both creative input and analytical feedback loops
Your Qualifications Hard Skills Must‑Haves 4–10+ years in performance marketing or user acquisition
Proven track record managing $300 K to $1 M+/month in paid media spend
Full ownership of campaign execution, results, and optimization
Experience with Meta, Tik Tok, Snapchat, ASA, or native platforms
Analytical fluency: GA4, Voluum, tracking setups, dashboards
Strong creative instincts: can write briefs, analyze hooks, and iterate fast
Experience optimizing landing pages and funnel conversion
Nice‑to‑Haves Past exposure to subscription models and CAC/LTV frameworks
Experience in sensitive or regulated verticals (e.g. dating, femtech, telehealth)




Soft Skills Strong communication & collaborative skills (perfectly fluent in English)
Goal-oriented, ownership and commitment
Doer mindset - we are moving fast and need people who can balance execution, planning, and strategy
Obsessive about speed, performance and iteration
Humble - willing to learn, open to feedback
#NSFW - Comfortable advertising products based on uncensored models and content
Why Ever AI? Exponential Growth: From 50 M users in 2 years, to 100 M next — and 500 M beyond
Track Record of Category-Creating Innovation: We consistently launch world-first AI applications — setting the pace, not following it
Global Impact: Top-tier user growth, real-world adoption, and cultural relevance
Proven Leadership: A senior team that’s launched, scaled, and exited & IPO’d multiple scale ups — now fully focused on reshaping AI companionship
Elite Remote Team: 100% remote and built to win — world-class talent from Tier 1 tech companies, with a culture of ownership, velocity, and radical creativity
Ethical Core: Our AI ecosystem is governed by Ever Guard, our proprietary AI moderation technology, ensuring responsible development at scale
What We Offer Contract Type: We prefer B2 B, but we’re adaptable, what matters is long‑term commitment and impact
Work From Anywhere: Fully remote. Choose the environment where you do your best work
Paid Time Off: 4 weeks (20 working days) of PTO per year to recharge and reset
Annual Gathering: A yearly in‑person meetup to connect, brainstorm, and celebrate wins together
Health & Wellness Support: Monthly allowance of100 USD for health insurance expenses & access to unlimited 1:1 sessions with psychologists and lifestyle experts through Open Up (al

📌 Senior performance marketer (Winnipeg)
🏢 EverAI
📍 Winnipeg

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