Lead brand strategy, communications, and creative direction for MAKR’s brands in a full-time, on-site Kelowna position. Shape clear stories across channels.

The Communications & Brand Manager reports to the Director of Marketing and guides brand and communications outputs. This senior role oversees strategy and execution across Waterplay, Parkworks, and Wekid Mfg. It partners with Marketing Operations on campaigns, websites, trade shows, and events.

Key Responsibilities:

- Own brand strategy and stewardship across MAKR’s three brands
- Develop brand guidelines, messaging frameworks, and narrative pillars
- Lead storytelling, content, public relations, and external communications
- Oversee social media strategy and content direction
- Set creative direction for campaigns, events,



and brand moments

Requirements:

- Four to eight years in brand, communications, or marketing
- Post-secondary education in communications, marketing, journalism, or equivalent experience
- Senior strategy and execution experience in brand or creative work
- Leadership experience including hiring, coaching, and performance management
- Excellent written, verbal, interpersonal, and presentation skills

Bring brand leadership, compelling storytelling, and solid communications judgment to MAKR’s growing portfolio of recreation brands.

📌 Senior Brand Communications Manager (Kelowna)
🏢 MAKR Group
📍 Kelowna