Drive B2B demand generation for Seequent from Vancouver, combining multi-channel campaigns with analytical program optimization. This office-based position requires at least three days weekly onsite.

Reporting to the Senior Marketing Manager, Civil, you will develop segment-focused strategies supporting pipeline growth, solution positioning, customer engagement, and sales enablement. The work spans global markets and combines strategic planning with hands-on execution. Success requires campaign expertise, marketing technology knowledge, and solid cross-functional partnership.

Key Responsibilities:

- Design go-to-market plans with segment marketing and product experts
- Deliver campaigns across awareness, adoption, and the customer journey
- Assess performance and recommend revenue-focused campaign optimizations
- Coordinate stakeholders,



workflows, and campaign management activities
- Lead market research generating industry insights and thought leadership

Requirements:

- Five-plus years of B2B software or services demand generation
- Bachelor's degree in business, marketing, or related discipline
- Experience executing multi-channel B2B technology campaigns
- Advanced experience with Marketo, Salesforce, ABM, ad tech, and video platforms
- Digital marketing expertise across PPC, SEO, content, and organic social

Apply B2B campaign, marketing technology, and analytical optimization expertise to support Seequent's global growth from Vancouver.

📌 B Demand Generation Marketing Specialist (Vancouver)
🏢 Bentley Systems
📍 Vancouver