Account Supervisor, Activation (Toronto)

Account Supervisor, Activation (Toronto)

23 Oct
|
WPP Media
|
Toronto

23 Oct

WPP Media

Toronto

With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For a century, Universal Pictures has been known for its diverse slate of films including Jaws, E.Jurassic Park and The Rapid and Furious franchise as well as for its critically acclaimed fan favorites Get Out, Oppenheimer and Promising Young Woman. The Supervisor, Activation – Search, Social, and Programmatic is responsible for developing and leading the paid search, paid social, and programmatic media approach and executing these tactics via multiple search, social, and programmatic channels for Universal Pictures campaigns. As the Supervisor, Activation, you will be responsible for the day-to-day management, quality assurance, and execution of Universal’s paid search, social, and programmatic advertising initiatives across the Performance vertical.

This role involves guiding the team through campaign builds and post-analysis, evaluating vendors, managing internal/external timelines, and maintaining strong relationships with clients, leadership, and media partners.

Guide

Performance team in the planning and execution of media strategies and recommendations for Universal campaigns Oversee campaigns for all film titles across Performance vertical from initial build through post analysis Responsible for team’s day-to-day maintenance of Performance plans for all film titles Manage the team’s work within individual tactical documents (ie.

Creative

Deadlines, Plan Details, Inputs Tabs, Airtable)



In-depth check for accuracy and quality assurance of all documents and executions pertaining to Performance Include commentary on cost analysis, performance benchmarks, audience reach/scale and capabilities of partners/platforms that are recommended as well as those considered, but not recommended React to performance of media proactively and in real time Communicate updates to AMD and Directors immediately Manage internal timelines to meet external deadlines Allocate adequate time for senior review and feedback of the team’s work prior to delivery to Universal Manage and maintain relationships with external partners (ie.

Support

Universal email/phone communication as necessary and required Backup Activation Director and Activation planning team during periods of personal time off/open roles Collaborate with other Managers/Supervisors to build holistic strategies and plans Manage the day to day workload of planners and assistant Effectively solve problems, escalating media or billing issues when necessary Hands-on experience planning, executing, and managing multi-channel biddable campaigns across Paid Social (Meta, TikTok, YouTube, Snap), Programmatic (The Trade Desk), and Paid Search (Google Ads). Knowledge of paid search, paid social, and programmatic platforms/DSPs (Google Ads, Facebook/Instagram, Snap, TikTok, YouTube, The Trade Desk). Minimum of 4-5 years of paid social, programmatic, and/or paid search experience in an agency environment.

Proven experience managing and delegating workloads to direct reports (Planners and Assistants)



and providing timely performance feedback. High confidence and professional demeanor when communicating and building relationships with clients in a fast-paced environment. Passion for and awareness of pop culture, entertainment, and current film landscape.

High level of technical proficiency in Microsoft Office, specifically Excel and PowerPoint, as well as workflow tools like Airtable. Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. That's why we’ve adopted a hybrid approach, with teams in the office around three days a week.

WPP Media is committed to providing reasonable accommodation to, among others, individuals with disabilities and disabled veterans. If you need an accommodation because of a disability to search and apply for a career opportunity with WPP Media, please send an e-mail to WPP Media Leave Administration at Leave.The base salary for this position at the time of this posting may range between the values at the bottom of this posting. Individual compensation varies based on job-related factors, including location, business needs, level of responsibility, experience, and qualifications. $65,000 - $115,000 CAD

📌 Account Supervisor, Activation (Toronto)
🏢 WPP Media
📍 Toronto

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