Build EERS 2LIVE’s revenue engine through demand generation, CRM management, and pipeline ownership across MRI technology markets. Lead digital, email, webinar, and outbound campaigns.This senior marketing manager owns the funnel from lead generation through pipeline conversion. You will partner with the Director of Commercialization, report campaign performance, and translate technical and clinical concepts into commercial messaging. The focus is revenue generation rather than personal content or design production.Key Responsibilities:
Build and optimize email, digital, webinar, and outbound campaignsTrack MQLs and SQLs through CRM systems end-to-endReport weekly on pipeline coverage, conversion rates,



and funnel healthPartner directly with the Director of CommercializationMaintain clean, actionable marketing and sales lead dataRequirements:
Five or more years of B2B marketing experienceDirect ownership of lead generation and sales pipelineHands-on HubSpot, Salesforce, or comparable platform experienceExperience partnering with sales leadership on revenue targetsDegree in Marketing, Business, Communications, or related fieldBring data-driven demand generation, funnel management, and sales partnership experience to EERS 2LIVE’s MRI-focused growth.
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📌 b Demand Generation Marketing Manager (Winnipeg)
🏢 EERS
📍 Winnipeg