At GT’s Living Foods, we’re more than just a company – we’re a community passionate about creating a healthier, happier world. Our mission to transform health and happiness through potent, living foods has established us as the #1 Kombucha brand and a leader in the Health & Wellness space.

Strong data analysis skills, with comfort working in syndicated data platforms (e.g., Proven track record of building cross-functional relationships and driving alignment across Marketing, Sales, Finance, Supply Chain, and Operations.

Experience managing marketing or brand budgets, with a solid understanding of ROI and investment tradeoffs.

Working familiarity with digital marketing and e-commerce fundamentals (e.g., retail media, digital shelf, paid social) is a plus.

Bachelor's degree in Marketing, Business, or a related field (required); MBA preferred.

Advanced Microsoft PowerPoint and Excel skills.

We are seeking a Brand Manager who blends strong foundational brand marketing with provocative approaches that break free from traditional marketing, to take the reins of our portfolio of highly-functional early-stage health and wellness beverage brand.

Someone who can shape brand identity, develop breakthrough marketing campaigns, and drive adoption and brand love with early adopters/leading edge consumers. Support the Creative team in developing breakthrough campaigns while ensuring cohesive execution across touch-points while effectively engaging with the consumer target





Support innovation by developing and executing go-to-market launch plans to generate news and excitement for new products

Leverage market research and consumer insights to inform strategies and identify growth opportunities

Partner with Marketing, Sales, Creative, Finance, and Operations teams to develop customer programs, brand communication plans, and sales tools that drive sales and strengthen market positioning

Track business and campaign performance metrics, report results and key learnings to senior leadership, and develop recommendations for optimization

Identify opportunities for process improvement and upskilling, communicate best practices and implement improvement where needed

Act as a total business owner for the brand, focused on driving profitable business growth, not just brand-building activities, while balancing top-line growth with profitability.

Develop, execute, and optimize brand strategies that build brand equity, drive awareness, and foster consumer loyalty and advocacy.

Partner with the Creative team to develop breakthrough campaigns and ensure cohesive execution across all touch-points.

Manage external creative and media agency partners to keep execution consistent, on-brand, and on schedule.





Lead go-to-market and innovation launch plans that generate news and excitement for new products.

Leverage syndicated data, market research, and consumer insights to inform strategy and identify growth opportunities.

Strategic thinker who can connect brand initiatives directly to business results, not just brand-building activity for its own sake.

Consumer-first mindset, grounded in market research and insights, with genuine curiosity about what drives consumer behavior.

Data-driven decision maker, comfortable interpreting large, complex data sets to extract actionable, fact-based insights.

Comfortable working in ambiguity and adapting quickly as priorities shift.

Flexible and resilient, able to pivot quickly when plans or priorities change without losing momentum or getting frustrated.

Effective communicator with strong interpersonal and presentation skills, comfortable engaging at the executive level.

Thrives in a fast-moving, entrepreneurial setting where priorities can shift.

Understanding of the shopper marketing and omnichannel retail landscape, including how digital and in-store touchpoints influence purchase decisions.

Strong project management skills and a track record of meeting deadlines.

Corporate Discounts with our partners thru LifeMart (concert & sporting event tickets, cell phone service, gifts, restaurants, hotels, childcare, and more!)

Others: food trucks every weekday, and quarterly employee appreciation events

Work Schedule: Hybrid, Monday-Friday – Standard Business Hours (Based out of LA) #

📌 Brand Manager — Health & Wellness, Data-Driven (Hybrid) (Vernon)
🏢 GT'S Living Foods
📍 Vernon