The Partner Business Development Manager (BDM) drives revenue growth by generating pipeline, accelerating solution sales, and executing strategic partner initiatives inside CDW. Acting as a dedicated partner subject matter expert, the BDM serves as a critical liaison between CDW sales, CDW solutions teams, customers, and partner organizations to maximize joint business outcomes. The role focuses on opportunity development, sales enablement, partner advocacy, and strategic execution to increase market share, customer acquisition, and profitability.

Revenue

Growth & Business Development Drive pipeline creation and revenue growth through partner-focused sales initiatives. Develop strategies that expand share-of-wallet and net-new customer acquisition opportunities. Support opportunity progression from discovery through booking and customer adoption. Coordinate deal registration activities and partner engagement throughout the sales cycle.

Sales

Enablement & Partner Advocacy Serve as the primary subject matter expert for assigned partner technologies and solutions. Facilitate access to partner technical resources, demo environments, assessment tools, and subject matter experts. Present the value proposition of CDW and partner solutions to customers and internal stakeholders. Support customer-facing webinars, events, campaigns, and industry tradeshows.

Opportunity Management

Collaborate with Sales and Solution Architects to identify, qualify, and develop opportunities. Provide competitive positioning, business value analysis, ROI/TCO guidance, and strategic sales support. Assist with quoting, ordering, pricing validation, and escalation management. Align CDW and partner professional services capabilities to customer requirements. Maintain visibility into opportunity progress and pipeline performance.

Partner Relationship Management

Provide feedback from customers, sellers,



and technical resources to improve partner strategies. Support integration of partner programs into CDW sales motions and operational processes. Assist in the development and execution of joint go-to-market initiatives.

Generate, develop, and accelerate partner-related sales opportunities. Build strong working relationships with CDW sales teams, Solution Architects, and partner stakeholders. Deliver sales and technical enablement activities across assigned business units.

Monitor, manage, and report on pipeline health and opportunity progression. Participate in quarterly business reviews and strategic planning sessions. Support achievement of assigned revenue, gross profit, and customer acquisition targets.

Bachelor's degree or equivalent work experience. ~5+ years of experience in IT sales, business development, field sales, technical pre-sales, channel sales, partner management, or a related field. ~ Strong understanding of partner ecosystems, channel programs, and technology sales motions. ~ Ability to communicate complex technical concepts to both technical and non-technical audiences. ~ Excellent presentation, communication, and relationship-building skills. Relevant partner sales or technical certifications. Familiarity with Salesforce CRM and pipeline management processes.

Key Performance Indicators





Net-new customer acquisition Pipeline creation and conversion Sales and technical enablement effectiveness Process improvement and operational effectiveness CDW Account Managers and Sales Leaders Solution Architects and Technical Resources Marketing Teams Customer Stakeholders At CDW, we strive to offer market-competitive total rewards packages to attract and retain talent. Each of our roles is assigned a salary range that is informed by multiple sources of market data. This approach allows us to offer competitive and equitable salaries that reflect the value and responsibilities of each role at CDW.

Salaries are based on a 40-hour workweek, and paid on a bi-weekly payroll schedule.

Pay range: Base : $51,500- $ 76,220 + Bonus, depending on experience and skill set CDW is a Fortune 500 technology solutions provider that helps businesses, government, education, and healthcare organizations achieve what’s possible through technology. At CDW we act as one—building trust, speaking candidly, and working together to achieve more. We play to win—focusing on what matters most and delivering for our customers.

We believe meaningful work happens when people feel supported, heard, and empowered to contribute. That’s why we think of ourselves as coworkers, not just employees—working together to solve complex challenges and deliver real impact for our customers and communities. As a full‑stack, full‑lifecycle technology partner, CDW brings deep expertise, strong relationships, and broad industry knowledge to help turn ideas into outcomes.

When you join CDW, you become part of a team-oriented environment where your work matters, your growth is supported, and your contributions help shape what’s next. All qualified applicants will receive consideration for employment without regards to race, color, religion, sex, sexual orientation, gender identity, national origin, disability status, protected veteran status or any other basis prohibited by state and local law. #

📌 Business Development Manager - Healthcare H/F (Toronto)
🏢 CO3000 CDW Canada
📍 Toronto