Job Responsibility:

Overview We are seeking a dynamic and detail-oriented Advertising Coordinator to join our marketing team. The ideal candidate will play a crucial role in executing advertising campaigns, conducting market research, and managing product promotions. This position requires a blend of creativity and analytical skills to enhance our brand presence and drive e-commerce initiatives.

Responsibilities

We are seeking a highly skilled and motivated SEO and Google Ads Specialist to join our team. The ideal candidate will have a deep understanding of search engine optimization (SEO) strategies, Google Ads campaigns, and digital marketing best practices. This position requires someone who is results-driven, with a proven track record of increasing web traffic, improving search engine rankings, and managing paid advertising campaigns effectively. Key Responsibilities:

- Develop and execute SEO strategies to drive organic traffic to the website.
- Perform keyword research, on-page optimization, and competitor analysis.
- Manage and optimize Google Ads campaigns to maximize ROI.
- Monitor, analyze, and report on SEO and paid search performance metrics.
- Stay up-to-date with the latest trends in SEO and Google Ads to ensure strategies remain effective.
- Conduct A/B testing to optimize ad performance and landing page conversions.
- Collaborate with content and web development teams to improve user experience and SEO performance.

Requirements:

- Proven experience as an SEO Specialist and Google Ads expert.
- Strong knowledge of Google Analytics, Google Search Console, and other SEO tools (e.g., SEMrush, Ahrefs).
- Expertise in creating and managing Google Ads campaigns across various platforms (Search, Display, YouTube, Shopping).
- In-depth understanding of search engine algorithms and ranking factors.
- Ability to analyze data and make data-driven decisions.




- Strong communication and collaboration skills.
- Collaborate with the marketing team to develop and implement advertising strategies that align with company goals.
- Conduct thorough market research to identify trends, customer preferences, and competitive landscape.
- Manage advertising budgets, ensuring efficient allocation of resources across various channels.
- Oversee e-commerce advertising efforts, optimizing campaigns for maximum reach and engagement.
- Utilize Adobe Creative Suite to design compelling visual content for advertisements and promotional materials.
- Coordinate product management tasks related to advertising initiatives, ensuring timely execution of campaigns.
- Analyze campaign performance using Google Analytics and other tools, providing insights for continuous improvement.
- Maintain knowledge of HTML to assist in the creation and optimization of digital ads.

Experience

- Proven experience in advertising or marketing roles, with a strong understanding of market research methodologies.
- Familiarity with budgeting processes and financial management related to advertising campaigns.
- Experience with e-commerce platforms and digital marketing strategies is highly desirable.
- Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) for creating engaging visual content.
- Strong analytical skills with experience using Google Analytics or similar tools to track campaign performance.
- Basic knowledge of HTML is a plus but not mandatory; willingness to learn is essential.
- Excellent communication skills, both written and verbal, with the ability to work collaboratively in a team environment.

Join us as we strive to elevate our brand through innovative advertising strategies!

Job Type: Full-time

Pay: $33,100.00-$59,711.87 per year

Advantages:

- Dental care

Schedule:

- Monday to Friday

Language:

- English (required)

Work Location: In person

📌 Marketing and Advertising Coordinator (Brampton)
🏢 Interglobe alliance
📍 Brampton