MANAGER, MARKET INSIGHTS (19-Month Term)

MATERNITY LEAVE COVERAGE STARTING IN DECEMBER

INVEST OTTAWA - VENTURE DEVELOPMENT

Reporting to the Director, Venture Services, the Manager, Market Insights leads the Market Insights team and oversees the delivery of research, competitive intelligence, and market analysis to Invest Ottawa clients and internal teams. The role ensures actionable insights drive data-informed decision-making for primarily technology startups and scaleups.

The Manager is responsible for the Market Insights operating model, including intake, triage, prioritization, workflow, service standards, quality assurance, reporting, vendor research tools and platforms, related contracts, negotiations and renewals, client satisfaction, team performance, and service design as client needs, business priorities, and market trends, including artificial intelligence, evolve.

Work Model: Hybrid role requiring 10 in-office days per month

Corporate Pay Band D: $76,000 - $114,000

Manage Market Insights analysts and co-op students, including workload planning, work assignment, coaching, performance reviews, hiring support, routine approvals, and escalation management

Coach the team in solving complex client challenges through data-driven storytelling and strategic interpretation of findings

Set and uphold quality assurance practices, service standards, and research standards

Own the Market Insights intake process across programs, including client intake, triage, prioritization, resource allocation, capacity planning, and workflow management

Oversee client engagement processes, ensuring timely, high-quality delivery of insights and analysis

Assess clients’ research needs and recommend the most effective services, tools, and methods for data collection and analysis

Balance competing priorities between client demands, strategic projects, internal initiatives,



and team capacity

Research & Analysis

Interpret large volumes of quantitative and qualitative data from multiple sources to generate clear, strategic insights

Review and recommend research methodologies, tools, AI-enabled methods, and data visualization approaches, ensuring they are reliable, ethical, and aligned with client needs

Planning, Performance & Vendors

Measure and report on the team’s impact through key metrics, including client satisfaction, turnaround time, research volume, quality standards, and stakeholder use of insights

Identify and evaluate new data sources, software, vendor tools, and research methods that support continuous service improvement

Collaborate closely with Venture Services and Venture Programs teams, and other internal stakeholders, to align market research initiatives with program goals

Maintain strategic relationships with innovation hubs and other partners to drive project outcomes and cross-referrals

Keep internal and external service content, collateral, and referral information up to date so stakeholders understand Market Insights offerings and pathways

Bachelor’s degree in Business, Economics, Marketing, Data Analytics, or a related field (Master’s degree preferred)

Minimum 5 years of experience in market research, business intelligence, or strategic analysis, preferably in a technology or innovation setting

Demonstrated leadership experience managing teams and client-facing projects,



including workload coordination, performance reviews, hiring support, approvals, and escalation management

Experience with market research platforms, databases, and analytics tools (e.g., Solid analytical and critical thinking skills with the ability to interpret complex data

Proficiency in data analysis tools, CRM systems, and visualization software (e.g., Excel, Power BI)

Strong project management skills with attention to detail, service standards, deadlines, workflow, and reporting

Demonstrated ability to evaluate and use AI-enabled tools responsibly, including validating outputs, protecting data, assessing source reliability, and setting team standards for appropriate use

Experience with marketing tools and vendor platforms is an asset

Demonstrated interest in entrepreneurship, innovation, and economic development is an asset

At Invest Ottawa and Bayview Yards, we know that diversity, inclusion and a sense of belongingness are critical success factors for globally competitive organizations and are required to drive sustainable wealth creation and prosperity across our region. We prioritize the creation of an inclusive culture and infuse diversity into our programs, operations and governance. At Invest Ottawa and Bayview Yards, we are focused on doing better and committed to leading by example because it’s what’s best for us, our culture and our community. We may use an AI-enabled assistant to take notes during our recruitment process to help our team stay present and engaged during interviews. We welcome inquiries about AI use and/or requests for accommodations at any stage of the hiring process. Personal information (including recordings, transcripts, and summaries) is safeguarded in line with our privacy policy and applicable Ontario privacy legislation.

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📌 Market Development (Marketing) Manager (Ottawa)
🏢 Invest Ottawa
📍 Ottawa