Lead PPC and SEO strategy remotely for Blacksmith Agency across the USA, Canada, or South Africa, guiding specialists and department performance.

As Director of Digital Marketing, you manage the PPC strategist and SEO strategist while owning the department’s direction. You set standards, oversee client results, and determine channel strategy across multifamily, B2B, and technical accounts. This is a management seat, not a campaign-building role.

Key Responsibilities:

Manage strategist quality, development, reviews, and performance decisions

Set standards for audits, reporting, and quality checks

Own client results, attribution, and GA4 reporting accuracy

Diagnose account risks and lead client escalations

Guide channel strategy, budgets, sales commitments, and hiring

Requirements:

Seven or more years across paid media and SEO

Direct management experience with strategist or specialist reports

Working depth in Google Ads, GA4, and Search Console

Working depth in Meta and Microsoft Ads

Agency experience managing many accounts simultaneously

Bring digital marketing leadership, channel judgment, and client ownership to Blacksmith Agency’s PPC and SEO department.

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📌 Digital marketing manager (SEO) (Montreal)
🏢 Blacksmith Agency
📍 Montreal