By joining Reliance as an Inside Sales Representative, you’ll become an important team member and will be provided with the tools you need to succeed. Learn and grow as an important part of a team that cares about Reliance and its customers.
Exceed customer experience and sales expectations.
Deliver best-in-class service experience in a professional courteous manner to internal and external customers.
Manage incoming calls and assist our customers with their requests, providing the right solution for the customer to drive sales.
Develops and maintains in-depth knowledge of Reliance’s Commercial value proposition, including products and services offered and the value they create.
Meet and exceed monthly sales targets and sales performance KPIs.
Communicate (verbal and written) with internal partners on applicable customer-related interactions.
Maintain positive customer relationships in order to deliver outstanding customer experience and retain customers.
Resolve customer disputes and complaints within company guidelines, emphasizing on providing outstanding customer service.
Contribute to continuous team improvements and business performance.
The tools you need to succeed – including the tools for the job as well as training and development programs
Competitive base pay plus the ability to earn more tied to your success – the only limit is your potential
Award-winning and one of Canada’s Most Admired Corporate Cultures with a proudly diverse and inclusive team
Minimum 3+ years of Inside Sales or business-to-business experience




Industry knowledge and/or experience working with HVAC and service protection plans is a strong asset.
Can do attitude with a customer focus.
Top-notch customer service with both internal and external customers
Ability and aptitude to recognize and positively address performance challenges.
PC literate and adept with learning new systems, good working knowledge of MS Office and CRM
As a leader in home services and energy effective solutions for over 60 years, Reliance Home Comfort® (Reliance) is committed to being the Destination of Choice by delivering exceptional experiences for customers seeking comfort and Team Members seeking a rewarding, inclusive workplace. With over 2 million customer relationships, Reliance is a trusted source and has become one of Canada’s largest providers of water heaters, furnaces, heat pumps, air conditioners, water purification, plumbing, protection plans, smart home, electrical, and EV chargers. Reliance has been certified as a Great Place to Work in 2024 and has been recognized as one of Canada's Most Admired Corporate Cultures by Waterstone Human Capital, for four consecutive years since 2019. Reliance remains focused on sustainability, workplace safety, wellness, diversity, inclusivity, and prudent governance.
This posting is for an existing vacancy.
We use AI‑enabled tools to support parts of our selection process; We welcome and encourage applications from candidates of all backgrounds including minorities and those with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.

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