Shape BorderPass’s digital presence through social media strategy and creative content. This full-time role uses AI services to engage audiences authentically. As a Marketing Specialist, you will create content for B2C and B2B audiences while supporting BorderPass’s global mobility platform. The early-career role combines storytelling, social media management, and search optimization. You will also contribute to community engagement, paid campaigns, and cross-functional marketing collaboration.

Key Responsibilities: Create written, static, and video marketing content Manage accounts, schedule posts, and monitor trends Use AI tools for ideation, creation,



and optimization Research keywords and optimize content for search visibility Develop meaningful community engagement strategies Requirements: Recent graduate or early-career communications or marketing professional Exceptional writing and natural-sounding storytelling abilities Understanding of platform-specific trends and engagement strategies Creative, proactive approach to solving marketing problems Robust organization and adaptability across multiple projects Bring social strategy, storytelling, AI-assisted creation, and community engagement to BorderPass’s growing digital marketing presence.

📌 Digital Content Marketing Specialist (Toronto)
🏢 BorderPass
📍 Toronto