Reportsto:VP,Marketing

Location:Vancouver,BC

Type:Full time,permanent

D3SecuritybuildsMorpheus,anaccountableagenticSOCplatformthatautonomouslytriages,investigates,andhelpsremediatesecurityalertsatenterprisescale.WeareaVancouver-basedcompanysellingintoglobalenterprisesandMSSPs,andourmarketingfunctionisbeingbuiltdeliberately—notinherited.

About the role TheDirectorofMarketingistheVP’srighthand.WheretheVPsetsdirection,thisrolemakesitreal:campaignsthatshipontime,contentthatlandswithatechnicalbuyingcommittee,programsthatgetmeasuredhonestly,andateamthatknowswhat“done”lookslike.Thisisanexecutionleadershiprolewithrealstrategicinput—notacoordinatorseat,andnotaseatwhereyoucanhidebehindstrategydecks.

Youwillbeaccountableforwhetherthemarketingplanactuallyhappens.

What you’ll own: Executionandoperatingcadence Turntheannualandquarterlymarketingplanintoasequenced,resourced,datedoperatingplan—andholdit.

Runthemarketingoperatingrhythm:planning,standups,launchreadiness,retros.Surfaceslippageearlyratherthanexplainingitlate.

ActastheVP’sproxyincross-functionalforumswithsales,product,andrevenueoperationswhenneeded.

Demandgenerationandcampaigns Ownend-to-endcampaigndeliveryacrosspaid,email,web,events,andpartnerchannels.

WorkwithsalesandBDRleadershiponpipelinetargets,buyerintentsignalframeworks,andfollow-updiscipline.

MaintainHubSpotasthesystemofrecord;insistonattributionthatsurvivesscrutiny.

Contentandmessaging Directthecontentengine:whitepapers,battlecards,technicalblogs,casestudies,webcopy,andsalesenablement.

Enforcemessageconsistencyacrossatechnicalproductwithasophisticatedaudience—CISOs,SOCmanagers,securityarchitects,andprocurementallreaddifferentthingsandneeddifferentproof.





Protecttechnicalaccuracy.Incybersecurity,imprecisemarketingclaimsarefoundoutquicklyandexpensively.

GEOandsearchvisibility Owngenerativeengineoptimization(GEO)asafirst-classdiscipline:howD3andMorpheusarerepresented,cited,andrecommendedbyChatGPT,Claude,Perplexity,GoogleAIOverviews,andotherAIanswerengines.

Buildandmaintainthestructural,schema,andthird-partycitationworkthatdetermineswhetherweappearinAI-generatedanswers—andtrackitwithrealmeasurement,notvibes.

CoordinateGEOwithtraditionalSEOandanalystrelations,sincethesethreenowfeedeachother.

Analystandthird-partyvisibility Supportanalystrelationsprograms(Gartner,Forrester,Omdia,GigaOm,andindependentresearchers):briefingprep,evidencepackages,submissioncycles,andfollow-through.

Buildtheevidencebase—proofpoints,competitivedisplacementwins,benchmarkdata—thatmakesthird-partyvalidationpossible.

What you bring Required Experience 6+yearsinB2Bmarketing,withmeaningfultimeinthetechnologysector.Cybersecurity,infrastructuresoftware,orenterpriseSaaSpreferred.

Demonstratedownershipoffull-funnelB2Bprograms,notjustonechannel.

WorkingfluencyinmodernB2Bmarketingpractice:product-ledandsales-ledmotions,buyerintentdata,ABM,marketingautomation,attributionmodelling,andlifecyclemarketing.





PracticalGEOexperience.Thisisahardrequirement,notapreference.YouhaveactuallydoneworktoinfluencehowabrandorproductappearsinAI-generatedanswers,youcanexplainyourapproach,andyoucandescribewhatworked,whatdidn’t,andhowyoumeasuredit.Candidateswithouthands-onGEOworkwillnotbeconsidered.

Strongtechnicalcomprehension.Youcanreadaproductarchitecturedoc,understandit,andtranslateitforsixdifferentpersonaswithoutflatteningitintomush.

Hands-onproficiencywithHubSpot(orcomparable),analyticstooling,andCMSplatforms.

Peopleandvendormanagementexperience.

ExcellentwrittenEnglish.Youwillbeedited,andyouwilleditothers.

Howyouwork Initiative.Youbringproblemswithproposedanswersattached.Youstartthings.

Creative.Youfindanglesothersmissandarewillingtotestsomethingunprovenwhenthereasoningholds.

Direct.Yousaywhensomethingisn’tworking,includingwhenit’syourownidea.

Finisher.Youcaremoreaboutwhatshippedthanwhatwasplanned.

Nicetohave Cybersecuritydomainknowledge(SOCoperations,SIEM/SOAR,detectionengineering,oradjacent).

ExperiencemarketingAIoragenticproducts,includingnavigatingbuyerskepticismaboutAIclaims.

Channel,MSSP,orpartnermarketingexperience.

ExperiencemarketingintoEMEA,particularlyDACH,includingdatasovereigntyconsiderations.

Analystrelationsexperiencewithamajorresearchfirm.

Why this role YouwillworkdirectlywithaVPwhowillgiveyourealscope,realfeedback,andcreditforyourwork.Theproductisgenuinelydifferentiatedandthecategoryisbeingdefinedrightnow.IfyouwanttobethepersonwhobuildsamodernB2Bmarketingfunctioninafast-movingsecuritycompany—ratherthanmaintainingsomeoneelse’s—thisisthatrole.

D3Securityisanequalopportunityemployer.Wewelcomeapplicationsfromallqualifiedcandidatesandprovideaccommodationsthroughoutthehiringprocessonrequest.

📌 Director of Marketing (Vancouver)
🏢 The Security Centre
📍 Vancouver