Join Roots in Toronto as an eCommerce Analytics Manager to transform data into strategic insights. This full-time onsite role is vital for driving growth and decision-making. As the eCommerce Analytics Manager, you'll leverage your expertise in digital analytics to partner with leadership teams at Roots.

With a focus on traffic, conversion, and customer acquisition, you will provide insights that enhance performance across the digital landscape. This position demands a proactive analytical mindset, adept at interpreting data trends to guide effective strategies. Key Responsibilities:

- Act as an analytics partner for eCommerce leadership
- Deliver performance reporting, including dashboards and recaps
- Define and evolve KPI framework for eCommerce




- Build and maintain demand forecasts by channel and category
- Conduct structured post-period reviews for continuous improvement Requirements:
- 6+ years in eCommerce or digital analytics
- Solid experience with Power BI and GA4
- Ability to synthesize data into actionable narratives
- Experience with hindsighting analysis
- Excellent communication skills for stakeholder engagement Drive data-driven strategies and support Roots' growth adventures through insightful eCommerce performance analytics.

📌 eCommerce Analytics Manager at Roots (Toronto)
🏢 Roots
📍 Toronto