With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by ourpioneeringagentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

You will be the resident data, technology, and AI expert paired with your understanding of both the clients' challenges and WPP’s cutting-edge approach and solutions, crafting compelling narratives and high-level solution designs that resonate. You will directly contribute to strengthening client relationships and driving the adoption of innovative data strategies.

Strategic

Narrative & Solution Design:Develop and articulate compelling strategic narratives utilizing Open Media Studio, translating complex the repetitive, technical and strategic into clear business value propositions for clients. Lead the high-level solution design, ensuring that Open Media Studio deployment align with overarching client strategies and business objectives. Cultivate and maintain strong, trusted advisor relationships with key stakeholders, acting as the primary strategic point of contact for Open, OMS, Data, Audience, and AI initiatives.

Become the champion of a truly integrated DIPAM process bringing together Creative and Media teams within WPP Open to strengthen all areas of the business with WPP. Performance & Value Articulation:Clearly communicate the impact and return on investment (ROI) of WPP Open AI driven solutions to clients,



demonstrating how our capabilities drive their business growth.

Thought

Leadership:Support thought leader in data-driven marketing and media solutions, guiding clients on evolving industry trends and the strategic application of WPP Open for Data, Tech, and innovation opportunities. Bachelor's degree in marketing, advertising, computer science, or a related field. Proficient with all media, planning, strategy and measurement solutions. ~ Comfortable with and curious in AI/ML/Agentic solutions.

Knowledge of AI and machine learning concepts. ~ Strong project management skills, with the ability to manage multiple projects simultaneously. LIFE AT WPP MEDIA AND BENEFITS Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising.

We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our perks include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days. WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. 65,000 - $115,000 CAD

📌 Manager, Media Innovation & AI Strategy (Toronto)
🏢 WPP Media
📍 Toronto