Marketing Specialist (Winnipeg)

Marketing Specialist (Winnipeg)

23 Oct
|
Careabout
|
Winnipeg

23 Oct

Careabout

Winnipeg

About The Role The Marketing Specialist will develop B2B and internal marketing campaigns that showcase Altasciences’ brand, people, expertise, and services. Tasks will include content creation (including email marketing, blog articles, social media posts, ads, and infographics), video and podcast production, and project coordination from concept through distribution. They will also support our company’s social media strategy and content planning.

Their creative and analytical thinking skills and strategies will be an essential part in driving our company’s narrative, enhancing our organization’s image, improving communication with clients, and encouraging business growth through effective campaigns.

This job is 90% remote — must be able to come into our offices in Quebec (Montreal, Dorval, and Laval) as needed for video shoots and other in-person activities.

What You’ll Do Here

Build B2B marketing campaigns (from A to Z) and tools to raise brand awareness and generate leads/sales: social media, email marketing, digital advertisements, website content (blogs, service summaries), etc.

Develop and source content for digital platforms (website, social media, etc.)

Develop and produce video content, including concepts, scripts, interview questions, participant coordination, filming, editing, captioning, and development of supporting promotional content

Coordinate and produce Off-Label With Altasciences podcast, including all pre- and post-production, and supporting promotional content

Assist in social media optimization strategies

Write and edit blogs, articles, and press releases

Manage timelines,



schedules, deliverables, and review cycles for projects, including those of project participants

Collaborate with subject matter experts to translate scientific information into engaging, understandable content

Apply SEO and AIO best practices in all content creation

Identify and engage with vendors (especially to secure ad space, article publication, etc.)

Build internal marketing campaigns (from A to Z) and tools to raise brand awareness amongst employees at Altasciences

Ensure brand unity across all Altasciences’ sites and locations

Ensure marketing literature is kept up to date

Contribute to monthly and quarterly marketing reports

Any other related tasks as needed, such as (but not limited to) formatting presentations, branding of documentation, updating/building templates, and proofreading/copyediting

What You’ll Need to Succeed

Degree in Marketing, Advertising, or equivalent (DEC or Bachelor’s).

Minimum two (2) years of related experience

Excellent video editing skills

Excellent copywriting and copy editing skills

Highly organized, ability to work on multiple projects simultaneously with evolving priorities

Solid understanding of social media (especially LinkedIn)

Knowledge of Google Ads,



Google Analytics, Salesforce, Marketing Cloud Account Engagement (formerly Pardot), LinkedIn Campaign Manager

Strong computer literacy (namely Outlook, PowerPoint, Excel, Sharepoint, and Drupal).

Project management experience

Strong attention to detail

Bilingualism (French and English / written and spoken)

Ability to work autonomously and efficiently

CRO or Pharma industry experience will be considered an asset

Altasciences strives to provide a French work environment for its employees in Quebec. Altasciences has taken all reasonable steps to avoid imposing the above language requirement other than French. This requirement is essential for the position of Marketing Specialist, but not limited to, the following reason(s):

The employee frequently communicates with Altasciences employees across Canada and the United States. As such, English is the primary language used to correspond between offices.

The employee frequently communicates with English-only customers outside the province of Quebec.

What We Offer

Altasciences offers a wide variety of advantages to help our employees live healthy and fulfilling lives both at and outside of work.

Altasciences’ Benefits Package Includes

Health/Dental/Vision Insurance Plans

401(k)/RRSP with Employer Match

Paid Vacation and Holidays

Paid Sick and Bereavement Leave

Employee Assistance & TelehealthPrograms

Altasciences’ Incentive Programs Include:

Training & Development Programs

Employee Referral BonusProgram

Annual Performance Review

📌 Marketing Specialist (Winnipeg)
🏢 Careabout
📍 Winnipeg

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