Clio is the global leader in legal AI technology, empowering legal professionals and law firms of every size to work smarter, faster, and more securely. We are transforming the legal experience for all by bettering the lives of legal professionals while increasing access to justice. We are currently seeking a Product Marketing Manager to join our Product Marketing team in Burnaby, Toronto or Calgary .
Rated a top place to work in product marketing by the Product Marketing Alliance, you’ll be part of a team that values excellence and initiative, loves testing, and cares about results.
As Product Marketing
Manager, your work will have an immediate and meaningful impact and you will be supported along your career journey to take chances and grow into the professional you desire to be. Together, you will set the bar for best-in-class marketing practices and use them to maintain our position as the leader in legal practice management. You are a results-driven marketer who can craft and execute on customer-centric marketing strategies that drive product adoption, engagement, and utilisation.
You love uncovering a story within both product and audience data to drive strategic approaches to your campaigns and releases and you have a comfort with numbers. You have a deep understanding of customer pain points and needs, and can communicate complex products in a compelling and impactful way. You are a strategic thinker and you create marketing plans that are grounded in data.
You are known for your strong communication and collaboration skills and are energised by working cross-functionally to bring projects to completion within the projected time frame. This includes positioning and messaging, new feature launches, adoption programs, internal team enablement, and other programs that help empower our customers to improve their operations. Enabling sales, marketing, support, customer success, payment operations, revenue operations and other internal teams to tell a compelling story about our product perks.
Building and executing tactical marketing plans that increase product and feature adoption and support retention. Speaking to and with our customers to gain new perspective and feedback on our products. Collaborating with customer insights, customer marketing, competitive intelligence, and other cross-functional teams to develop market research.
Building experiments, testing theories, and sharing learnings with cross-functional teams. Using data, customer feedback, prospect understanding, and market/competitive intelligence to fuel the creation, testing, and implementation of initiatives for your product lines. Tracking and reporting on marketing performance and KPIs while maintaining intimate understanding of product-line performance metrics.
You have at least 2-4 years of experience in product marketing. You have a data-first approach. Whether you’re training an internal team on an upcoming release or crafting a go-to-market strategy, you use your strong writing skills to tell compelling stories that speak to your audience.
You are agile. You’re creative. You have a habit of thinking outside the box in your marketing approaches.
Serious bonus points if you have: Experience in the legal or legal technology industry We have developed a series of programs and processes to ensure we are creating fair and competitive pay practices that form the foundation of our human and high-performing culture. Competitive, equitable salary with top-tier health benefits, dental, and vision insurance ~ Hybrid work environment, with expectation for local Clions (Vancouver, Calgary, Toronto, Dublin, London, New York City and Sydney) to be in office min. Flexible time off policy, with an encouraged 20 days off per year. ~$The expected salary range for this role is $97,300 to $131,700 CAD.
Diversity, Inclusion, Belonging and Equity (DIBE) & Accessibility We are dedicated to diversity, equity and inclusion. We pride ourselves in building and fostering an environment where our teams feel included, valued, and enabled to do the best work of their careers, wherever they choose to log in from. We're a Human and High Performing AI company, meaning we use artificial intelligence to improve all of our operations.
In recruitment, AI helps us streamline the process for greater efficiency.
📌 Product Director, Travel (Toronto)
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📍 Toronto