We’re building the AI-powered coaching platform that transforms how gamers learn, compete, and win. Backed by a16z and $12M in funding, we’re live in 5 titles with 100K+ users, expanding rapidly into new games, hardware partnerships, and SDK integrations. You’re creative at problem solving — able to structure messy problems, build frameworks, and beat ambiguity with explicit, actionable paths forward.

Embed yourself into gamer communities (Reddit, Discord, conferences) to surface real user needs and trends. Talk to users, run surveys, and synthesize feedback into actionable insights. Translate customer problems & business goals into clear, prioritized product requirements.

Analyze product usage patterns (SQL, Mixpanel) and connect insights directly to business outcomes. Data-driven decision-making Size and scope opportunities using product data, market sizing, and an 80/20 lens to de-risk decisions quickly.



Identify opportunities to double down, design/run experiments (A/B tests, pilots), and present clear recommendations.

Product & business foundation Strong ability to structure ambiguous problems, form hypotheses, design/interpret experiments, and make data-driven decisions Nice to have - Shipped AI-powered products or features (LLMs, recommendation engines, intelligent automation) Ownership-first, bias-to-action, thrives in early-stage/high-urgency environments You need a rigid playbook or lots of hand-holding — this is a fast-moving startup with shifting priorities. You avoid digging into data or SQL, being data informed is core to this role. You prefer long research cycles over shipping quickly and iterating.

You don’t play video games #

📌 Product Marketing Manager - Commercial (Remote) (Toronto)
🏢 trophi.ai
📍 Toronto