Serotina Media is a Toronto-based social media and digital marketing agency. We partner with brands across consumer goods, B2B, health, and nonprofit sectors to plan, produce, and grow their presence across social, paid, and digital channels. Our work spans social strategy, content production (photo, video, design, UGC and creator programs), community management, paid media, and performance reporting.

We run a lean, cross-functional team on structured workflows, so every client gets consistent, well-managed delivery.

The Account

Manager is the primary point of contact for a portfolio of client accounts. You translate client goals and feedback into clear direction for strategy, creative, and production, and you make sure what we deliver matches what the client needs and what the Scope of Work covers. You also help grow existing accounts and support the agency’s new business efforts.

Function: Primary client relationship manager.

Reports to: Director, Client Accounts Project Management, Creative Strategy, Editorial, Design, Content Production, Paid Media, and Community Management Full-time, remote. 60,000 to $75,000 CAD per year Manage all day-to-day client communication: calls, emails, scheduled touchbases, and quarterly business reviews (QBRs). Lead client onboarding with Project Management and Creative Strategy, from kickoff to the first content cycle. Run internal mockup and alignment meetings so creative output reflects client expectations and strategic direction.

Conduct the final client-fit review of content calendars and deliverables before they go to the client. Present monthly and quarterly performance reports, and turn results into recommendations the client can act on. Oversee community management and paid amplification on assigned accounts, ensuring quality and strategic alignment.

Serve as the first point of escalation for client concerns, and resolve issues quickly and professionally. Share a weekly status sync with Project Management on priorities, deadlines, and risks for each account. Monitor delivery against the SOW and flag scope creep early,



before extra work is done.

Track client approvals in our content platform (Rella) so posts move from Pending Client Approval to Approved on schedule. Support the drafting of Scopes of Work (SOWs), renewals, and amendments for new and existing engagements. Support scoping and budgeting projects using the agency Estimation Tool, with input from Project Management and team leads.

Log time accurately in Teamwork and keep account records, meeting notes, and client folders current. Contribute to agency SOPs for account management, onboarding, and reporting.

Account

Growth and Business Development Identify upsell and cross-sell opportunities within existing accounts (paid media, content production, creator programs). Support recent business through proposals, pitch preparation, and lead nurturing. Maintain an active professional presence on LinkedIn and represent Serotina at industry and networking events. Leads onboarding with Project Management (logistics) and Creative Strategy (strategy). Drafts SOWs, manages scope definitions, and flags scope creep early.

Content Calendar Approval: Final review for client fit, tone, and strategic alignment, after creative approval and before client presentation. Retainer renewals, SOW amendments, and account expansion opportunities. WHAT THE ACCOUNT MANAGER DOES NOT OWN Creative Strategy builds the strategy.

The Account

Manager reviews it for client fit and presents it.

Project logistics: Project Management owns Teamwork, timelines, and resource allocation.

The Account

Manager feeds client priorities and deadlines into that process.

Creative direction and quality: Creative Strategy and Editorial own this, and conduct the first review of all deliverables.





The Account

Manager flags client preferences, not creative quality.

The Account

Manager reviews, presents, and follows up on them.

Pricing and final commercial approval: The Managing Director approves pricing and signs off on SOWs.

Weekly: Client communication log, content calendars reviewed and signed off, internal status sync with Project Management Client status report and report walkthrough, SOW renewals or amendments, account health check Quarterly business review (QBR) with each client, account growth plan Renewal rate on retainers and project extensions Account Growth: Revenue growth from upsells, add-ons, and expanded scopes Percentage of projects delivered within the original SOW scope Approval Turnaround: Content calendars approved by clients on schedule Minimum 2 to 3 years of agency experience in account management or client services (social media, digital, or creative agency). Fluent in English; French proficiency is required for client communication and accounts in Quebec. Proven track record managing multiple client accounts at once, with strong prioritization and follow-through.

Strong project management skills: you plan ahead, manage timelines and priorities across multiple accounts, and keep work moving on schedule. Exceptional attention to detail across client communication, SOWs, content reviews, and reports. Excellent written and verbal communication in English, including confident client presentations.

Working knowledge of social platforms (Instagram, TikTok, Facebook, LinkedIn, YouTube), content calendars, and paid social. Comfortable reading performance data and turning it into clear recommendations.

Experience writing SOWs or proposals and managing scope conversations with clients. Calm, solutions-focused approach to feedback, escalations, and shifting priorities.

Experience with project management tools (Teamwork, Asana or similar) and social platforms such as Rella, Sprout, or Hootsuite.

Experience supporting new business pitches and proposals.

📌 Remote Account Manager (Mississauga)
🏢 Serotina Media
📍 Mississauga