Lead Canadian consumer marketing strategy at Instacart, using integrated campaigns and partnerships in a Flex First remote work model. Shape brand growth across Canada’s grocery market.

As Senior Marketing Manager II, you will own consumer marketing for Canada, translating business goals into brand narratives and campaigns. You will coordinate brand, media, creative, CRM, and agency partners to deliver measurable outcomes. The role reports to the Director, Consumer Growth & Partnerships Marketing.

Key Responsibilities

Develop and secure executive alignment for Canada marketing strategy

Execute integrated marketing strategy with cross-functional teams and agencies

Own Canadian brand partnerships, agencies, and influencer programming

Apply consumer, category,



and competitive insights to growth

Track Canada monthly marketing budgets with precision

Requirements

10+ years in brand and integrated campaign marketing

Experience developing strategy and breakthrough brand campaigns

Fluency in briefs, channel partnerships, agency execution, and measurement

Robust communication and executive presentation skills

Understanding of Canadian culture, regional differences, and Quebec

Bring strategic judgment, Canadian market insight, and hands-on campaign leadership to Instacart’s consumer marketing team.

📌 Senior Canada Consumer Marketing Manager (Winnipeg)
🏢 Showcify
📍 Winnipeg