Lead Myo’s growth engine through paid media and lifecycle strategy as its senior marketing leader, shaping acquisition across Canada and the US.
This hands-on Marketing Director sets strategic direction while executing alongside a lean team. You will own Meta and Google Ads, retention programs, launch strategy, and brand development. The work combines performance diagnosis, investment judgment, creative direction, and team capability building across a growing marketing function.
Key Responsibilities
Own paid media strategy, testing, creative briefs, and channel structure
Direct welcome, retention, follow-up, and win-back lifecycle programs
Lead marketing launches for every new clinic opening
Set content direction across social, video, and search
Diagnose performance and reallocate ineffective spend
Requirements
Experience shaping marketing functions through different business stages
Meaningful Meta and Google Ads budget management experience
Hands-on leadership within a lean marketing team
Fluency building AI workflows for marketing execution
Robust judgment across paid media, lifecycle, launches, and brand
Bring paid acquisition, retention, creative judgment, and hands-on leadership to Myo’s expanding marketing function.
📌 Senior Growth Marketing Director (Winnipeg)
🏢 Myo
📍 Winnipeg
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