23 Oct
|
Pelmen Foods
|
Etobicoke
23 Oct
Pelmen Foods
Etobicoke
About Us
Pelmen Foods is a growing food company with a diverse portfolio of brands, including Pelmen Foods, Holy Perogy!, BigYum, and licensed collaborations such as Benihana and Minions.
We are looking for a highly creative, technically skilled, and detail-oriented Senior Marketing & Multimedia Designer to join our team.
This is a hands-on creative role for an experienced designer who thrives in a fast-paced environment, takes ownership of projects, and can independently deliver high-quality marketing materials from concept to completion.
The ideal candidate combines strong graphic design skills with video editing, motion graphics, AI-powered creative tools, and a solid understanding of consumer marketing.
The role focuses approximately 80% on marketing and multimedia design and 20% on packaging and website-related projects.
Key Responsibilities
Marketing & Creative Production (80%)
- Design engaging marketing materials, including social media content, digital advertisements, promotional campaigns, posters, banners, brochures, and point-of-sale displays.
- Create and edit short-form videos, Instagram Reels, product demonstrations, animated advertisements, and motion graphics.
- Develop creative materials for Holy Perogy! restaurants, including menus, signage, in-store promotions, and digital campaigns.
- Produce visually appealing food imagery using photography, image retouching, compositing, and AI-generated visuals.
- Design skilled sales presentations, retail buyer decks, sell sheets, and product launch materials.
- Develop marketing materials tailored to both retail buyers and consumers, with a solid understanding of commercial messaging and consumer engagement.
- Execute creative projects across multiple brands while maintaining consistent brand identities and visual standards.
- Collaborate with internal teams to translate marketing objectives into effective, visually compelling creative assets.
Packaging & Digital Design (20%)
- Adapt existing packaging designs for new products, flavours, sizes, and promotional initiatives.
- Prepare accurate, print-ready artwork for packaging and marketing materials.
- Design and update website banners, landing-page visuals, and other digital assets.
- Ensure consistency with established brand guidelines across all packaging and digital materials.
- Coordinate with printers, suppliers, and licensing partners when required.
Required Skills & Qualifications
- Proven professional experience in graphic design, multimedia design, or marketing-focused creative production.
- Advanced proficiency in Adobe Photoshop, Illustrator, and InDesign.
- Strong video editing skills using Premiere Pro, CapCut, DaVinci Resolve, or similar software.
- Experience creating motion graphics and animations using After Effects or equivalent tools.
- Advanced practical experience using AI-powered creative tools for image generation, image editing, video production, and workflow optimization.
- Excellent PowerPoint design skills, particularly for professional sales and retail buyer presentations.
- Proficiency in Canva, with basic knowledge of Figma and website content management systems.
- Strong understanding of print production, typography, colour management, image retouching, and digital file preparation.
- Experience creating marketing assets for both digital and print platforms.
- Strong understanding of branding, consumer behaviour, marketing communication, and retail environments.
- Excellent organizational skills, attention to detail, and ability to manage multiple projects simultaneously.
What We're Looking For
- Creative Excellence: A strong visual eye, original thinking, and the ability to produce polished, professional designs that stand out.
- Independence: Ability to take a creative brief and execute projects from start to finish with minimal supervision.
- Speed & Efficiency: Comfortable working in a fast-paced environment and delivering high-quality work within tight deadlines.
- Problem-Solving: A proactive mindset with the ability to troubleshoot challenges, research solutions, and recommend effective alternatives.
- Organization: Excellent file management, version control, prioritization, and deadline management.
- Accountability: Strong ownership of assigned projects, clear communication, and consistent follow-through.
- Commercial Awareness: Ability to create designs that are not only visually appealing but also support marketing objectives, product positioning, and sales performance.
Preferred Experience
- Previous experience in the Food & Beverage, Consumer Packaged Goods (CPG), or Retail industries.
- Experience creating marketing campaigns for established consumer brands.
- Strong portfolio demonstrating a combination of graphic design, video production, digital advertising, presentations, and packaging.
- Experience working with multiple brands and adapting creative materials to different audiences and marketing channels.
Pay: $60,000.00-$90,000.00 per year
Benefits
- Casual dress
- Dental care
- On-site parking
- Vision care
Work Location: In person
📌 Senior Marketing & Multimedia Designer (Etobicoke)
🏢 Pelmen Foods
📍 Etobicoke