Lead performance marketing for e-commerce clients at Northern as a Senior Performance Marketing Strategist. Drive impactful strategies on platforms like Google and Meta while honing AI integration in your work.In this senior role, manage a portfolio that dictates budget allocation from $50K to $300K monthly. You'll utilize your expertise to elevate campaigns across various channels, developing junior strategists through coaching. Your responsibilities include creating and executing testing roadmaps and conducting business reviews.Key Responsibilities:
- Set paid media strategy across Google and Meta
- Optimize budget allocation for maximum return
- Drive CPA, ROAS, and lead quality outcomes
- Coach junior strategists and review their work
- Conduct quarterly business reviews with clientsRequirements:
- 5+ years in paid media, 3+ years in performance strategy
- Expertise in Google Ads and Meta Ads
- Proven success in shifting budgets for business impact
- Confidence in advising senior stakeholders
- Experience with additional platforms like TikTok is a plusDemonstrate your performance marketing acumen to shape client success at Northern.#J-18808-Ljbffr

📌 Senior Performance Marketing Strategist At Northern (Toronto)
🏢 Northern
📍 Toronto