23 Oct
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BMW Group
|
Brock
Start With What Inspires You. Rolls-Royce Motor Cars is part of the BMW Group and its Goodwood manufacturing plant sits in the heart of the West Sussex countryside.Start With What Inspires You. Rolls-Royce Motor Cars is part of the BMW Group and its Goodwood manufacturing plant sits in the heart of the West Sussex countryside. As the epitome of exclusive super luxury, a Rolls-Royce delivers unmatched quality, style and performance. Behind the legendary brand is a team of passionate and highly talented people who do their utmost to satisfy the wishes of clients who commission a Rolls-Royce.Each year we offer a number of internship opportunities and are keen to hear from you if you are currently studying an undergraduate degree and are looking to complete your industrial placement year. The maxim of Sir Henry Royce – 'take the best that exists and make it better' permeates everything we do at Rolls-Royce. As a student, you will have hands on experience from day one, while gaining practical insight into the corporate operations of a world-class automotive manufacturer.Rolls Royce Motor Cars, Goodwood, West Sussex (UK) - Tactical Marketing - Placement Year (July 2027)As a Tactical Marketing Intern, you will support Rolls-Royce Motor Cars in becoming adata-driven organisation. Working with the Digital Marketing Manager, Marketing Steering Manager and Marketing Automation Specialist, you will:Gain experience across the channel mix, reporting on what performs best across the relevant countries and regionsGeneratedata-driven insights and recommendationsSupport the execution and optimisation ofautomated marketing campaigns through mapping the optimal client journey and compiling target audience segment listsSupport the creation and delivery of the content roadmap across the channel mix, including Whispers, our private members' club,
accessed via an appThis role offers hands‐on experience in how data drives strategic and commercial decisions within a luxury brand.What awaits you?Core Marketing & ExecutionDigital Campaign Execution: Support social media, email, and paid ad rollouts across global marketsContent Localisation: Adapt copy and visual assets for different regions and languagesProject Coordination: Track project timelines, coordinate with creative teams, and manage asset librariesPerformance & Funnel AnalysisAnalyse performance across the client funnel (lead→order→delivery→cancellation)Identify trends, gaps, and regional variationsSupport reporting and dashboards for stakeholdersData-Driven RecommendationsSupport development of clear, actionable insightsHelp define "next best actions" to improve conversion and reduce cancellationsContribute to insight packs for regional and central teamsMarketing AutomationAssist with automated email campaigns in Salesforce Marketing CloudSupport campaign delivery for events, brand, and regional teamsMonitor performance and recommend optimisation opportunitiesData Quality & ComplianceMaintain CRM and marketing data accuracySupport data governance and compliance requirementsIdentify data gaps and improvement opportunitiesStakeholder CollaborationWork with internal teams (CRM, Marketing, Data Science, Legal) and external partners (Salesforce, analytics providers, CRM systems,
digital agencies).What You Will GainProject Management: Learn how to meet strict deadlines with creative and regional teamsLuxury Standards: Master the high attention to detail required in high-end client communicationFast Pace Working Experience: High-pressure environments with shifting daily priorities.Develop High(er) Standards: Perfect execution is expected in every document and visual assetExperience withSalesforce Marketing Cloud and CRM systemsExposure tofunnel performance and business steeringInsight intodata‐led decision‐makingin a luxury brandHands‐on skills incampaign reporting and data analysisWhat should you bring along?Essential:Studying Business, Data Science, Mathematics, Statistics, Marketing, or similarStrong analytical and communication skillsDetail-oriented and well organisedStrong problem-solving skills and a willingness to learn.Basic Excel or data visualisation skillsDesirable:Knowledge of CRM/marketing tools (e.G. Salesforce, HubSpot)Enthusiasm for automotive and luxury brands.Interest in marketing metrics and data-driven decision-making.Key Behaviours:Curious and proactiveStructured and analyticalAble to translate data into clear recommendationsCollaborative and confident with stakeholdersWhat can you look forward to?Great Pay – A competitive annual salary, 27 days holiday per annum (pro rata to your contract) and an attractive pension scheme.Rewarding Work-Life Balance – Enjoy a supportive working environment that promotes wellbeing, flexibility and sustainable success.Exciting Extra benefits – You will have the opportunity to enjoy other employee benefits, a subsidised on‐site restaurant and access to our Advantages scheme which gives you a range of offers and discounts.Please note:
📌 Tactical Marketing - Placement Year (Brock)
🏢 BMW Group
📍 Brock