Shape PENN. Penningtons campaigns through fashion art direction, visual storytelling, and hands-on design in a hybrid work workplace. Bring concepts to life across channels.As Senior Art Director, you will report to the Creative Director and shape PENN. Penningtons creative expression. Develop concepts, design layouts, direct photoshoots, and guide visual storytelling across campaigns, eCommerce, digital, and retail. This permanent role requires creative vision, design expertise, and influencing skills without direct people management responsibilities.Key Responsibilities:
Translate seasonal brand direction into concepts and mood boardsDevelop campaign layouts, presentations,



and creative assetsDirect major fashion photoshoots with production partnersEvolve eCommerce photography standards across visual detailsIntroduce trends and AI-powered creative solutionsRequirements:
Eight-plus years in art direction or fashion marketingGraphic design background and strong fashion portfolioFashion photoshoot leadership in studio and location settingsAdvanced creative design tools and emerging AI knowledgeEnglish and French bilingualism with strong communication skillsLead fashion campaigns, photography, and visual storytelling for PENN. Penningtons through senior creative direction and design expertise.
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📌 Senior Fashion Art Director (Winnipeg)
🏢 Penningtons
📍 Winnipeg