Lead qualitative research strategy at MERGE, using study design, moderation, and strategic storytelling in a hybrid work model. Shape health and wellness insights through human-first marketing.As Senior Qualitative Insight Director, you will independently guide projects from design through delivery while coaching strategists. You will write proposals, create discussion guides, moderate interviews and online engagements, analyze themes, and build strategic reports. Client relationships remain central to success.Key Responsibilities:
Deliver projects on time against client objectivesDesign studies and write research proposalsModerate interviews, groups, Communities, and Remesh engagementsConnect emerging themes to broader strategic storiesMentor strategists and innovate research processesRequirements:
Seven-plus years moderating and delivering client workMarket research or agency experienceStrong strategic thinking, writing, and presentation skillsWillingness to travel and flex schedulingCommitment to required training and healthcare regulationsBring qualitative moderation, strategic analysis, and client leadership to MERGE’s health and wellness research practice.
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📌 Senior Qualitative Research Director (Stirling-Rawdon)
🏢 Merge
📍 Stirling-Rawdon