Shape Chevrolet Crossovers marketing through market analysis, brand planning, and strategic coordination from Oshawa or Markham at least three days weekly. This hybrid role supports ICE and electric vehicle portfolios.Reporting to the National Marketing Manager, you will develop recommendations across incentives, competition, packaging, pricing, and volume. You will collaborate with advertising, communications, field sales, dealers, and United States marketing teams. The position supports launches, media activities, retail planning, and Canadian brand positioning.Key Responsibilities:




Analyze market dynamics and develop strategic brand recommendationsCoordinate comprehensive marketing plans with advertising teamsDevelop retail incentive plans and monthly proposalsSupport product launches and media ride and drivesCreate training tools for field and dealer personnelRequirements:
Post-secondary education and five-plus years of relevant experienceStrong communication, collaboration, organization, and analytical skillsAbility to lead and influence varied groupsMicrosoft Excel and PowerPoint proficiencyWillingness to travel;
bilingual English and French is an assetBring marketing analysis, vehicle portfolio knowledge, and cooperative leadership to Chevrolet Crossovers at General Motors of Canada.
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📌 Chevrolet Crossovers Marketing Segment Manager (Winnipeg)
🏢 General Motors (GM)
📍 Winnipeg