General InformationJobTitle: MarketingDirector
Location: Toronto, ON (Hybrid)
Job Type: Full time
Reporting Line: Chief Revenue Officer (CRO) / Chief Strategy Officer
Salary Range:
Base: $150k–$170k CAD per year
Bonus: 15-20%
Total Compensation (w/bonus + Equity): $170 - $205 CAD per year (negotiable)
About Fulfillment IQ (FIQ)Fulfillment IQ is a supply chain engineering and transformation company that helps brands, retailers, and 3PLs design, build, and scale high-performance logistics operations.
We work at the intersection of strategy, operations, and technology where we solve complex, real-world problems across warehouse design, automation, order management, transportation, and end-to-end supply chain execution.
Our teams combine deep domain expertise with strong technical capability, delivering outcomes through consulting, systems implementation, and proprietary platforms that accelerate time-to-value and reduce delivery risk.
If you enjoy working in complex environments, partnering closely with clients, and seeing your work make a tangible impact on how global commerce moves, this is the place where your skills and judgment truly come to life.
Role OverviewThe Marketing Director is accountable for building and leading Fulfillment IQ’s revenue-aligned marketing function.
This role owns the full marketing strategy across demand generation, positioning, messaging architecture, and revenue contribution. The Marketing Director is responsible for translating company strategy into a scalable marketing engine that drives predictable pipeline, strengthens market authority, and directly supports enterprise sales growth.




This is a leadership role, not just a campaign execution role. The Director sets direction, defines standards, builds capability, and ensures marketing operates as a strategic revenue partner to Sales and Partnerships.
MandateDefine and lead FIQ’s marketing strategy aligned to revenue and company growth targets
Own pipeline generation targets and marketing-attributed revenue contribution
Build scalable demand generation systems and performance infrastructure
Lead positioning and messaging for complex supply chain and enterprise transformation offerings
Establish marketing as a core strategic lever within the GTM organization
Must Have8–12 years in B2B marketing leadership roles
Experience leading marketing strategy in enterprise or services-led GTM environments
Demonstrated accountability for pipeline and revenue contribution
Experience managing budget and influencing executive-level decisions
Strong strategic thinking and structured problem-solving capability
Experience building or scaling marketing teams
Supply chain, logistics, or complex operations experience strongly preferred
Key ResponsibilitiesMarketing Strategy & Revenue ArchitectureDevelop annual and quarterly marketing strategy aligned to revenue targets




Translate corporate strategy into structured marketing programs
Define target segments, value propositions, and growth priorities
Own the marketing contribution to revenue forecast
Demand Engine & Funnel GovernanceArchitect the full funnel from awareness to opportunity
Establish scoring frameworks, attribution models, and pipeline reporting standards
Identify structural conversion gaps and drive cross-functional correction
Set performance targets across funnel stages
Sales & Executive AlignmentOperate as strategic marketing partner to CRO/ CSO and Sales Leadership
Participate in revenue planning and pipeline review discussions
Ensure tight integration between campaign strategy and enterprise deal motion
Establish clear feedback loops with Sales
Team & Capability LeadershipBuild and mentor the marketing function
Define operating rhythm, standards, and accountability metrics
Elevate marketing maturity from tactical execution to strategic revenue partner
Manage budget allocation and performance ROI
Market Authority & Brand PositioningShape FIQ’s positioning in supply chain engineering and transformation
Ensure thought leadership reinforces enterprise credibility
Guide content architecture and narrative consistency
Oversee owned channels and strategic visibility efforts
Create clear product, service, employee and candidate value propositions
What Success Looks Like in the First 90 Days30 DaysAudit marketing performance, funnel, ICP alignment
Align with CRO on revenue targets and expectations
Establish reporting clarity

📌 Marketing Director (Toronto)
🏢 Fulfillment IQ
📍 Toronto