Compensation:
$250,000 OTELocation:
After 90 days, this role is required to be in-office in Kelowna full-timeAbout Martell Group
The
Martell Group
exists to build people, brands, and ventures that create meaningful impact. Across our four companies, we combine audience, operators, and execution to launch scalable products and empower ambitious leaders in Media, B2B SaaS, and AI.Founded by serial entrepreneur and investor
Dan Martell
(investor in Udemy, Intercom, and Unbounce), we’re building a company that values
leadership ,
growth, and
simplicity,
and we’re looking for people who live those values too.Our goal is to attract world-class talent and align people where their impact is greatest. When you apply to Martell Group, you’ll automatically be considered for all open roles across our companies, not just the one you applied for.We are hiring a world-class growth operator who has scaled multiple companies and built early-stage systems inside top-tier venture environments. You will
own the studio-wide growth engine
and ensure every venture reaches Product-Market-Fit (PMF), revenue, and adoption milestones that compound Martell Ventures enterprise value.You operate with Speed over Perfection, Own the Outcome, and Act Like a Founder, holding yourself and founders to elite execution standards. Once founders enter the studio, you
install the Martell Ventures Growth OS across the portfolio
and run a unified growth system covering
acquisition, activation, monetization, and retention .You will define ICP clarity, positioning, offer design, activation paths, pricing, and funnel integrity for every venture while enforcing truth, speed, and founder-level ownership. This role is for a




GTM operator who has taken products from zero to $5M plus in ARR, can diagnose problems quickly, prescribe the right interventions, and build growth systems that scale across ventures.What You’ll Do
Install the Martell Ventures Growth OS into the Martell Ventures
portfolio, ensuring consistent sequencing, testing cadence, reporting, and execution rhythms.Architect zero-to-one sequencing across acquisition, activation, monetization, and retention.Establish each venture’s ICP, positioning, pricing, and core offers with explicit value messaging with each founder.Translate founder goals into growth plans with targets, assumptions, constraints, and weekly velocity expectations.Maintain a cross-portfolio view of pacing, traction, risk, and resource needs so every venture advances toward PMF, revenue, and adoption.Drive PMF detection, experiments, initial launch velocity, and weekly signal extraction, ensuring evidence—not opinions—guides direction.Founder Leadership, Coaching, and Execution Standards
Act as the Growth Operating Partner for each portfolio founder and diagnose issues, prescribe solutions, and uphold execution quality.Coach founders on clear ICP, strong funnels, effective pricing, sharp messaging, and tight sequencing.Push leaders to elite performance through fast loops, decisive iteration, and high accountability.Elevate or transition talent when pace, ownership,



or execution falls below expectations.Build a culture of truth, speed, ownership, and initiative across all ventures.Ensure founders adopt shared systems for prioritization, launches, experiments, PMF testing, customer development, and retention.Growth Architecture and Portfolio Systems
Build the unified growth operating system, including cadences, reporting rhythms, prioritization, and AI native workflows.Establish a shared growth language across funnels, tests, conversion metrics, sequencing, attribution, and decision-making.Deploy AI automation across content, ICP insights, research, funnel builds, and iteration cycles to accelerate idea → test → signal.Build scalable, plug-and-play inbound, outbound, lifecycle, and enablement systems ventures can adopt in under 90 days.Own analytics across every venture: dashboards, pacing views, unit economics, activation metrics, CAC payback, and forecasting.Maintain PMF-first discipline and ensure every experiment ties directly to CAC, activation, retention, revenue per lead, and EV drivers.What You Bring
A GTM operator who has taken products from zero to $5M plus ARR, with the ability to build early-stage growth systems at startup speed.Strong command of core growth fundamentals, including ICP, positioning, pricing, offers, funnels, demand generation, activation, retention, and PMF validation.Sharp pattern recognition that reads traction signals, demand quality, messaging strength, and momentum drivers across markets.Exceptional coaching ability that elevates founders in ICP clarity, offer creation, funnel quality, prioritization, and execution discipline.High agency, strong judgment, and the

📌 Growth Operating Partner (Toronto)
🏢 Martell Group
📍 Toronto