22 Oct
|
Wolseley Canada
|
Toronto
22 Oct
Wolseley Canada
Toronto
At Wolseley Canada, our leading-edge is the knowledge and insight found in every corner of our organization. Here, you’ll build strong relationships and support critical industries that touch the lives of Canadians. Every day, we show up with intention and pride;
in ourselves, ourassociates, and our customers. You’ll have a solid foundation to try new things, uncover new possibilities, challenge yourself, and grow your career. Does this sound like somewhere you’d like to be?
Join the ProsMarketing Manager, Own BrandWe are seeking a strategic and results-driven Marketing Manager to lead strategy and execution for a portfolio of 2,000+ proprietary products. With a clear mandate to accelerate Own Brand penetration and strengthen revenue and margin performance, this role translates brand strategy and market insights into integrated, high-impact marketing programs. Reporting to the Director, Marketing, this position combines portfolio strategy, omnichannel execution, and performance-driven optimization. Success will be measured by increased product adoption, improved commercial results, and disciplined delivery against defined growth targets.
What’s in it for you?
Comprehensive benefits with premiums fully paid for by the company for the “Core” package starting the first day of employment.
Career development and training opportunities
Life insurance, disability and wellness program
Retirement savings programs including RRSP and DC pension with up to 5.25% employer contribution
Paid vacation and sick time and day off on your birthday
Bonus programs that include annual performance and profit sharing
Employee discounts on top brands of plumbing and HVAC/R products
Education reimbursement for employees
Employee referral program
Safety shoe reimbursement
What You Will DoOwn Brand Growth & Portfolio Strategy
Develop and execute omnichannel marketing strategies that increase Own Brand penetration and competitive positioning.
Translate sales, margin, customer, and competitive data into transparent marketing priorities.
Align brand positioning and messaging with pricing strategy and category objectives.
Plan and execute launch activities for new products, including messaging, channel activation, and sales enablement support.
Partner with Category Management and Sales to ensure marketing investments align with business targets.
Establish and maintain clear brand positioning and messaging frameworks to ensure consistency across all channels.
Go-to-Market Leadership & Execution
Lead integrated marketing plans across digital and offline channels for launches, promotions, and seasonal initiatives.
Own end-to-end project management, including scope definition, timelines, budgets, and cross‑functional coordination.
Manage third‑party agencies and external partners, ensuring clarity of brief, quality output, budget control, and performance accountability.
Collaborate cross‑functionally with Creative, Digital,
Category Management, Sales, and Operations to ensure aligned and timely execution.
Manage marketing budgets, forecast spend, and ensure disciplined allocation aligned to growth priorities.
Analytics, Performance & Optimization
Establish KPIs aligned to penetration, revenue contribution, margin performance, engagement, and adoption.
Use CRM, web analytics, campaign data, and sales reporting to evaluate effectiveness and inform decisions.
Deliver structured performance reporting and actionable insights to leadership.
Continuously refine programs to improve ROI and overall marketing effectiveness.
Strengthen reporting and planning processes to improve visibility and execution discipline.
What You Bring
Bachelor’s degree in marketing, Business, or related field.
7+ years of experience in brand, product, or private label marketing.
Experience leading omnichannel initiatives across web, email, content, in‑branch collateral, merchandising, and sales enablement.
Demonstrated success improving category performance, product adoption, and revenue growth.
Strong analytical capability with experience using sales, margin, and marketing data to guide strategy and optimize performance.
Experience managing complex marketing initiatives from planning through execution.
Proven experience managing third‑party agencies and external partners.
Experience in B2B or distribution environments preferred.
Strong project management and stakeholder leadership skills, with the ability to balance strategy and execution.
Each resume submitted gets individually reviewed
📌 Marketing Manager, Own Brand (Toronto)
🏢 Wolseley Canada
📍 Toronto