Drive demand generation success with Connected Vehicles as a Demand Generation Manager, focusing on integrated campaigns and data-driven strategies. You'll generate qualified leads and optimize digital funnel pathways. In this critical role, you will oversee multi-channel demand generation programs from strategy to execution. Your expertise will help improve the sales pipeline amidst a competitive landscape, leveraging skills in SEO, paid advertising, and lead nurturing. Collaborate closely with Sales to maximize lead quality and define ideal customer profiles.

Key Responsibilities
• Develop and optimize integrated demand-generation campaigns
• Manage budgets, calendars, and performance metrics
• Conduct A/B testing to enhance campaign effectiveness




• Build lead nurturing programs for prospects
• Monitor key metrics to evaluate campaign success

Requirements:
• 4-6 years B2B marketing experience focused on demand generation
• Proven digital campaign planning and execution
• Hands-on experience with Google Ads and LinkedIn Ads
• Solid analytical skills for data-driven decisions
• Experience with marketing automation tools Leverage your marketing expertise to contribute significantly to Connected Vehicles' growth and demand generation success.

📌 Demand Generation Manager at Connected Vehicles (Guelph)
🏢 Altruck International Centres
📍 Guelph