Drive revenue through impactful ads with a US-based performance marketing firm specializing in Meta campaigns. This role focuses on crafting direct-response scripts that engage and convert viewers.

Our client seeks a Meta Creative Strategist who excels in writing direct-response ad scripts and concepts. You will work on B2C and pain-driven video campaigns in verticals like insurance, finance, education, and e-commerce. Your daily tasks involve analyzing performance data, studying competitor ads, and making data-driven improvements to maximize conversions.

Key Responsibilities:

- Write 30-second video scripts focused on pain-driven hooks
- Quickly present conversion asks to capture audience attention
- Analyze performance data to guide testing strategies




- Create unique ad content through competitor analysis
- Develop broad-target messages that resonate with viewers

Requirements:

- Solid experience with Meta ads and creative testing
- Ability to write short, punchy, and conversion-oriented scripts
- Proficiency with Tracker, affiliate networks, and spy tools
- Relevant portfolio showcasing Meta ad work
- Fluent in English and available for EST hours

Contribute your creative energy and analytical skills to optimize performance-driven advertising with our client.

📌 Meta Creative Strategist for Performance Ads (Richmond)
🏢 Whitecollars
📍 Richmond